Physicians Formula The Healthy Lip Velvet Liquid Lipstick ($6.99) is a new liquid lipstick that’s launching at drugstores for Spring 2018 in eight shade selections. Wait, what? A liquid lipstick from Physicians Formula in eight shades!? yup! That’s right! Physicians Formula isn’t exactly known for launching a larger range of shades. Their product launches typically include two perhaps three colors of any one product. The fact they are launching eight shades of anything is a pretty major deal.
I think they actually might be launching a more permanent line of products for Spring 2018 since they commonly do a good deal of seasonal releases many of which get discontinued and replaced with something similiar but in new packaging. For Spring 2018, The Healthy Lip Velvet Liquid Lipstick might just be a hint that they might be going for a more core color collection. Need further proof? They are also launch a new Healthy Foundation in eight shades as well. Now that’s really unusual right?
I purchased Physicians Formula The Healthy Lip Velvet Liquid Lipstick at Bed, Bath, and Beyond last week in the shade Nut-ritous and I have some regrets I didn’t get a few more colors as it is a surprisingly lovely formula for a long-wearing liquid lipstick.
Physicians Formula packages these up in a rather elegant square square barrel with silver mirrored accents and 0.24 oz of product. There’s a slanted large doe foot applicator for application that saturates well with color and allows for smooth, even application on lips.
I like the formula a lot more than I expected to. It’s a light, whipped texture with a smooth, even glide on lips and a velvety finish that isn’t tight or dry looking. I have super dry lips at the moment and the color was very smooth without falling into my natural lip lines and remaining comfortable through the wear without being dry. This isn’t a traditional long-wearing lipstick formula so, if you wish to remove it and reapply it that’s easy enough to do throughout the day. Just wipe off and reapply. I didn’t experience migration with it nor did it feather and it wore for a solid six hours without cracking or flaking but if I wanted to remove it, it was easy enough to do so. I detected a subtle vanilla flavor and fragrance.
All in all, Physicians Formula The Healthy Lip Velvet Liquid Lipstick was quite delightful. I enjoyed the fact it isn’t one of those long-wearing lipsticks that you can’t remove unless you have an oil-based remover hanging out in your bag yet it still wore long and strong. It was comfortable on my dry lips as well without tightening or being an unflattering dry matte finish. The color was pigmented and opaque as well on a single swipe. For $6.99, I’d totally haul more of these.
Physicians Formula The Healthy Lip Velvet Liquid Lipstick is starting to launch now at drugstores but you’ll likely to be able to find them a little easier as the Holidays draw to a close and drugstores starting putting up Spring 2018 displays. Check Harmon’s and Bed, Bath, and Beyond for displays.
And Ulta.com will likely get them soon as well!