The Sephora Black Friday 2017 Preview is set for November 17t with makeup and beauty gifts $15 and under. As always the Black Friday deals will be available online at Sephora.com and in stores. Typically they sell out FAST so you really have to be on the site and up at stupid o’clock to get them. One year it was at 12AM EST but it could also be at 3AM EST. Unfortunately, Sephora doesn’t share details on the exact time they set the deals to go live so you have to keep refreshing and hope for the best.
I have some doubts things will sell out fast though this year. Why? Because lately things are cooling down in the “super limited edition” world. I think brands are catching on that we find it annoying that they use FOMO sales tactics with limited releases that later come back as more fuller, wide spread ones. No one likes jumping through hoops to buy makeup. I think we saw this with Fenty recently as I thought for sure much of the line would sell out completely once it went live. But obviously Riri gets us because there was plenty of her product to go around on launch and nothing sold out even though everyone was most definitely buying. So, my hope is that Sephora Black Friday 2017 won’t be as bad as prior years with items selling out in a blink.
We shall see how it turns out.
If you haven’t experienced the sales for yourself you can expect some cute sets from Tarte, Too Faced, and many other brands that make excellent small gifts, Secret Santa ones, or even stocking stuffers.
As more info becomes available I promise I’ll share all the details.
Are you excited for Sephora Black Friday 2017?
What do you hope to see?