Benefit Gold Rush Blush is a new warm golden nectar shade that launched for Spring 2018 and will be added to the brand’s permanent Box o’ Powder Collection. I was pretty excited about this shade since the description reads like it’ll give you a pretty flush of apricot or coral but a quick glance at promote images and the shade looks like a lighter tan peach.
I was fine by either in all honesty as I’m a fond fan of anything peach, pink, coral, or apricot that has a golden sheen or glow. I think gold adds something very pretty to those shades. However, I was prepared when I first saw Gold Rush Blush and noticed the fine golden sparkle that decorated the speckled surface of the blush. I already knew that fine golden sparkle was just an overspray and would dust away after the first application. That’s just the breaks with Benefit Box o’ Powders.
Let’s take a look at my thoughts, review, and swatches below.
Benefit Gold Rush Blush arrives in the typical chunky square cardboard box that the brand favor’s for the entire range of powders they carry. The flip top lid is attached and includes a mirror inside as well as a square brush for easy application on the go. I’ve always liked the brushes they include since they fit so perfectly inside and you can swipe them easily into the powder, smile, and swipe them across your cheeks for super easy application.
One of the major complaints about the blush was the fact that it has a really strong scent. Benefit described the scent as having notes of citrus, vanilla, and sandalwood. To me it smells like sitting at the beach on a super warm day with the scent of tanning oil lingering in the air. I loved it in all honesty. The scent was quite strong and it actually lingered a bit after application. But I noticed many reviews I read didn’t appreciate the scent and felt it wasn’t subtle enough.
The blush has a speckled, uneven texture which I sort of felt worked against it as I found it difficult picking up color and I had to keep swiping a few times to get the most color on my brush. As I said above it has a beautiful golden overspray which disappears after swiping it once with your brush. Underneath you’ll find a warm tan peach shade that has a subtle golden sheen. The color is quite lovely and would look very natural and pretty on a lighter skin tone than my own. I consider myself a light medium skin tone with warm undertones and sadly, I couldn’t get this to show up at all on my face. I built and I built and I built but I only got the faintest of color. In an earlier post I did I mentioned how this might work better as a highlighter for me and I was right as I can add it either over or under any blush and it adds warmth and a fine golden sheen to the blush color but on its own it doesn’t quite work as a blush for me. The texture is silky and blends easily for me but I just wish it wasn’t so subtle on my skin tone.
Benefit Gold Rush Blush was something I knew likely wouldn’t work for me so I’m not overly disappointed. Sadly, it’s a shade that barely shows up on me but a lighter skin tone might get a nice touch of warm from it. I guess I’ll stick to my beloved GALIfornia for now!
If you tried it already I’d love to hear your results using it.