Benefit Hello Happy Soft Blur Foundation is a new lightweight formula that blurs the appearance of flaws while providing light coverage and I’m personally thrilled about the launch. Benefit brings us this new foundation formula in 12 shade selections for $29 each at 1 oz in size.
They are obviously influenced by Japanese foundation formulas with this packaging and fluid formula. You might have read a few reviews I’ve done in the past of similiar products such as Lunasol Modeling Beige Skin and Shiseido InteGrate Mineral Water Foundation Liquid. Fluid foundation is very common in Japan and most every brand has a version that comes housed in the same exact packaging as Benefit’s new Hello Happy Soft Blur Foundation.
This also reminds me of one of my HG foundations the wonderful, brilliant Shiseido Perfect Refining Foundation! Let’s hope it’s formulated as well!
This apparently has light-to-medium coverage and a liquid-texture with an SPF 15. I’m imagining it’ll be lightweight and perfect for the warmer weather wear. They say it blurs the appearances of imperfections with soft-focus optical blurring spheres and has a natural matte finish.
I’ve had some really good success with Benefit’s coverage options so I have hopes that Hello Happy Soft Blur Foundation works out for me.
Where to buy
Water, Phenyl Trimethicone, Alcohol Denat., Dimethicone, Isododecane, Ethylhexyl Methoxycinnamate, Silica, Butylene Glycol, PEG-10 Dimethicone, Titanium Dioxide, Methyl Methacrylate Crosspolymer, Polymethylsilsesquioxane, Mica, Sodium Chloride, Dimethicone/Peg-10/15 Crosspolymer, Isohexadecane, Squalane, Potassium Sorbate, Sodium Dehydroacetate, Disodium Stearoyl Glutamate, Tocopheryl Acetate, Isopropyl Titanium Triisostearate, Aluminum Hydroxide, Dipropylene Glycol, Butyrospermum Parkii (Shea) Seedcake Extract, Sodium Citrate, Tocopherol. May Contain (+/-): Bismuth Oxychloride (Ci 77163), Iron Oxides (Ci 77491, Ci 77492, Ci 77499), Titanium Dioxide (Ci 77891).
I’ll be trying it as soon as possible and letting you know my thoughts.
P.S. Contrary to my fellow geeks I loved Jared’s pimp daddy Joker and I couldn’t be happier he’s getting his own movie. I make no apologies for my excitement.