August 20, 2018

Ulta Diamond and Platinum Appreciation Day 2018 Today Only 10X and 5X Rewards + Free Shipping!

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Ulta Sale

It’s Ulta Diamond and Platinum Appreciation Day Today! And today only sadly! Today you can get 10x or 5x the rewards on select purchases plus you’ll get free shipping and handling if you’re either an Ulta Diamond or Platinum Members on purchases made at

Happy Shopping! Enjoy!

Let me know whatcha get!

Where to buy



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About the Muse

Isabella MuseIsabella is just an average everyday geeky girl who doesn’t blend her eyeshadow correctly, wears too much blush, and hopes she never finds her holy grail products because she likes the thrill of the chase so much. Her mission is to bring you super honest reviews on makeup, skincare, fragrance and all things beauty. She’s in no way an expert on the topic and she sure as hell isn’t a super model. But she’s passionate about makeup and is seeking like-minded individuals that like pina coladas, getting caught in the rain, and ones that enjoy spending hundreds of dollars at Sephora without feeling buyer’s remorse. If you’re that person feel free to reach out and leave a comment or follow me on Facebook, Instagram, Twitter, and Bloglovin‘.

Leave a Comment


  • Tara

    Sales like this always present a struggle for me. The extra points and free shipping are indeed awesome, but I suspect Ulta will be sending out a 20% off coupon to Diamond and Platinum members very soon (especially given that the Sephora appreciation event is coming up).
    What to do!? 🙂

    • Hollie

      If you’re a diehard shopper and have a lot of Ulta Spend, 10x points is a far better deal than 20% off, esp because you can use the points you get now when you have the 20% off and get even more bang for your points!

      • Tara

        That’s so true, Hollie! Most of what I’m looking to buy would fall in the “5x the points” category, but even still, those points would most definitely come in handy during the 20% off sale!

      • Jen R

        Yes, this was how I justified shifting half of my shopping list for the upcoming Sephora 20% off sale to Ulta today. This brought me well over 2,000 points so I now have like $125 of free Ulta money! Much better deal in the long run than 20% off.

  • Barbara Ping

    It actually is NOT on all purchases. I am Diamond and would get at least 5X, but there is a defined list that is eligible for 10X points.

  • Carol G

    Just an FYI, the Maybelline Soda Pop palette is available at That’s what I ordered today! Perfect timing as I did not want to spend $50 just to get free shipping for that palette so it was a nice surprise this morning when I got the email about free shipping on any order. Woohoo! Sometimes patience does pay off.