September 26, 2018

Josie Maran Vibrancy Argan Oil Full Coverage Concealer Fluid Review & Swatches

I purchased this item and I receive a small commission if you shop using the links in this post.
4 stars out of 5

Josie Maran Vibrancy Argan Oil Full Coverage Concealer Fluid ($28) is a new full-coverage argan oil infused concealer that acts to brighten, and hydrate the skin under your eyes. It actually has a host of skincare benefits according to the brand but I’m not going to get into any of that because I truly don’t believe this can de-puff my eyes or firm my skin, etc…! Sorry, but I just don’t a concealer is going to do all that.

Instead I’ll discuss the color options, formula, texture and wear and not the really huge promises that Josie makes about this being a hybrid skincare concealer product.

Josie Maran Vibrancy Argan Oil Full Coverage Concealer Fluid is 0.17 oz in size and is available in seven shades. The shade selections is pretty small considering how brands are going to such extremes to create concealer and foundation ranges that top each other out lately. Yes, true, we are not all one shade but somehow, someway, it has become a thing to release 100 plus shades in concealer and foundation nowadays and the funny thing is most of the shades end up not working out for most people despite all that variety. Case in point, It Cosmetics re-release of Bye Bye Concealer which has a slew of shades that are light, light, light. Weirdest release ever. I was playing with the shades in store and I think I was a Medium Buff which is more like a light medium. So yeah, saying the shades are way off is an understatement.

Anyway, ranting aside, the reason I mentioned the 100 + shade release is because Josie went rather small with this launch and merely launched seven shades and after trying two of the seven I can already see I’m going to have issues with the shade range. Light was too light and Medium was too dark so, I’m somewhere in the middle but there is no middle shade. Woe is me!

Lucky enough I spent a lot of time outdoors while I was in Chicago and even with plenty of SPF I still managed to catch a tan because I tan easily so, Medium is kinda sorta working out for me but likely won’t work for long once my tan fades.

Here’s the good news though.

If you can find a shade match I think the formula is rather great. It’s creamy yet thin and it applies and blends very, very easily. It’s very lightly hydrating and I had no issues with it creasing or caking. The coverage isn’t “full-coverage” as promised but it is sheer to medium dependable how much you apply. I was able to Happily concealer my tired, puffy eyes without an issue. Not to mention the formula feels great under my drier eyes. I did feel the need to set it with a dusting of Banana Powder as it seems to wear away quickly (about five hours of wear before it sort of fades and disappears but around eight if I set with powder).

Josie Maran Vibrancy Argan Oil Full Coverage Concealer Fluid Swatches (Light and Medium)

Josie Maran Vibrancy Argan Oil Full Coverage Concealer Fluid in Light

Josie Maran Vibrancy Argan Oil Full Coverage Concealer Fluid Swatches (Light)

Josie Maran Vibrancy Argan Oil Full Coverage Concealer Fluid in Medium

Josie Maran Vibrancy Argan Oil Full Coverage Concealer Fluid Swatches (Medium)

The shades are a hot mess but the coverage and the formula are very good. It does remind a lot of the new First Aid Beauty Hello FAB Bendy Avocado Concealer in text, wear, and coverage so, if you already own that formula I don’t think you really need to purchase this.

Josie Maran Vibrancy Argan Oil Full Coverage Concealer Fluid does have shade issues but if you do happen to find a match you should enjoy this formula if you have drier eyes as it applies beautifully well without being dry. Not to mention it doesn’t crease or cake into finer lines!

Tried it already?

Do share!

Where to buy

Sephora

Josie Maran Vibrancy Argan Oil Full Coverage Concealer Fluid is a new, permanent sheer-to-medium coverage concealer that’s $28, 0.17 oz, and available in seven shade selections. The concealer has a nice creamy consistency that applied and blended well under my eyes offering very light hydration which allowed the formula to wear without creasing for five hours. It did fade easily by hour five but I was able to extend the wear by setting it with powder which resulted in a stronger and longer wear of eight hours. I had no issues with the formula and felt like the texture and consistency was lovely. However, the shade range is iffy! I purchased Light which was too pasty for me and I also purchased Medium which was too tan for me. I seem to be in the middle of the two but not shade is offered between those two sadly which means I won’t be able to benefit from the lovely formula if I can’t get a shade match! What a shame!

Pros

  • Great for drier eyes thanks to a creamy, lightweight formula that felt lightly hydrating.
  • Applies and blends like a dream.

Cons

  • Poor shade range.
  • Fades easily, requires setting powder.

Who

If you can find a shade match I think Josie Maran Vibrancy Argan Oil Full Coverage Concealer Fluid will be a hit for older, finely lined eyes that run drier!

I purchased this item and I receive a small commission if you shop using the links in this post.

About the Muse

Isabella MuseIsabella is just an average everyday geeky girl who doesn’t blend her eyeshadow correctly, wears too much blush, and hopes she never finds her holy grail products because she likes the thrill of the chase so much. Her mission is to bring you super honest reviews on makeup, skincare, fragrance and all things beauty. She’s in no way an expert on the topic and she sure as hell isn’t a super model. But she’s passionate about makeup and is seeking like-minded individuals that like pina coladas, getting caught in the rain, and ones that enjoy spending hundreds of dollars at Sephora without feeling buyer’s remorse. If you’re that person feel free to reach out and leave a comment or follow me on Facebook, Instagram, Twitter, and Bloglovin‘.

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Comments

  • kjh

    Well, based on what you say about Bendy and Josie, as well as what I saw with the new cfx, one concealer hurdle has been jumped: making one the moisturizes, but does not accentuate lines. Now, if s.o. gets the shades right, maybe there can be a five star review. Concealer is like mascara: plant of really good ones, but none are good enough. ****, never *****. Wishin’ and hopin’ and thinkin’ and prayin’.

  • Moi

    Hey there Isabella. Thanks, as always, for your honest and thorough reviews. I just ordered this. I know what you mean by the shade range. I typically combine concealers, in any event. I might end up pairing this with one of the IT Cosmetics concealers I have. Sometimes you need to mix to find that harmony we’re searching for between coverage, shade and longevity. I have very dry under eyes, which I always moisturize with a great under eye moisturizer such as Bobbi Brown Xtra or Kiehl’s avocado.

    • Isabella Muse

      my pleasure Moi! 🙂 <3! You do indeed sometimes to take to mixing to get the perfect shade ;-D Likewise! I use Dr Denese Hydroshield totally a staple for these dry eyes!

  • Tracie

    Great review! I love Josie’s products, especially her Vibrancy foundation and I’m glad she finally came out with a concealer. The foundation didn’t have a ginormous amount of shades but the range was perfect and I think easy for one to find the right shade. The concealer is another story. I was expecting a few more shades, so I was a smidge disappointed. I actually tried it in store during the VIB sale and was amazed at how beautiful it looked on my skin. It covers well and hydrates. Absolutely must set with a powder; otherwise, it is not long lasting. I have normal combination skin but my under eyes can become dry as the day wears. The formulation is great and surprisingly even with the limited shade range, the color works for my deep brown skin tone.

    • Isabella Muse

      I WISH WISH WISH one of the two shades I picked work for me but sadly, I have to do a little cocktailing otherwise I experienced the same results as you! Such a great formula but a light medium shade would have been great for me!

  • CC

    I’m looking forward to trying this! I think more makeup products should be skincare infused, if you use it everyday it should have similar benefits to putting on eye cream daily, in essence its “tinted eye cream”.. (We won’t debate whether eye cream does anything or not lol)