April 30, 2019

Bath & Body Works Gingham Eau De Parfum Is Fresh and Light But Nothing Special

Bath & Body Works Gingham Perfume launched earlier this month and of course, as soon as it did I immediately braved the Bath & Body Works frontier and the aggressive sales reps that man them to score a bottle.

The fragrance is available in a variety of different options including Fine Fragrance Mist, shower gel, Wallflowers, hand cream, you name it and it’s getting the Gingham treatment at Bath & Body Works this Spring. I personally skipped over all of it and had my eye on the prize which was the Gingham Eau De Parfum. At $49.50 for a 2.5 oz bottle it wasn’t exactly cheap but I had a trust 20% Off coupon and that helped make the price a little sweeter.

Gingham is pretty much as American as it gets. Think girls in poodle skirts sitting on gingham blankets in the park having a picnic with their boyfriend that looks oddly like a Ken doll. I dunno that’s just what comes to mind when I think of anything gingham related. It’s print that’s pretty much commonly associated with Bath & Body Works isn’t it? All their store accents, the bags you carry you hauls home in, it’s all a blue checkered gingham print. Creating a fragrance celebrating that heritage seems spot on for them and an easy sell!

But Gingham actually isn’t new as it’s a fragrance they had back in the 90s which I actually don’t remember so, I can’t really compare the two scents. I can tell you about the new version though! This is getting plenty of raves across the board. It’s a fresh, light floral scent with subtle sweetness that’s easy to wear but not really all that special. If you close your eyes, take a deep breath, and just think a moment you’ll definitely have some sense of deja vu as it just smells like anything other fresh floral scent that Bath & Body Works has put out a hundred times over already.

That being said, I don’t regret the purchase I just wish it was a little more unique.

Gingham is in a 2.5 oz bottle only. It comes in a rather delightful little box that’s white with a blue bottom board and the gingham print decorating the top of the box. The bottle has a small gingham ribbon accent which gives it a rather cute, fresh look.

Bath & Body Works says it’s a fresh blend of bright florals with a bit of sweet citrus. The floral notes include blue freesia and violet petals. My nose does not smell any violet but I do get the blue freesia almost immediately after spritzing this on. At the open it has a juicy orange note! That note you get when you peel an orange and you get your first whiff of the juiciness that lays beneath that bitter peel! Almost immediately the scent sets and the freesia comes out full force. There’s still a sweetness that remains from the clementine but it’s very subtle and the freesia takes over giving the scent a very fresh floral dry down.

It’s very pretty, very light and easy to wear if you don’t like stronger fragrances however, as I said above not particularly unique or special. If I looked long enough I’m sure I can find at least one scent from Bath & Body Works that I own which smells almost the same!

Would I recommend a purchase?

Sure, if you can get it on sale but at full-price I’d say it’s easy enough to wait.

What do you think of Bath & Body Works Gingham Eau de Parfum?

Where to buy

Bath & Body Works

I purchased this item.

About the Muse

Isabella MuseIsabella is just an average everyday geeky girl who doesn’t blend her eyeshadow correctly, wears too much blush, and hopes she never finds her holy grail products because she likes the thrill of the chase so much. Her mission is to bring you super honest reviews on makeup, skincare, fragrance and all things beauty. She’s in no way an expert on the topic and she sure as hell isn’t a super model. But she’s passionate about makeup and is seeking like-minded individuals that like pina coladas, getting caught in the rain, and ones that enjoy spending hundreds of dollars at Sephora without feeling buyer’s remorse. If you’re that person feel free to reach out and leave a comment or follow me on Facebook, Instagram, Twitter, and Bloglovin‘.

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  • Carol G

    Agree 100%! I was excited for this because I thought maybe it would be something different but I was also underwhelmed by it. Yes, it’s ok. Yes, I’ll wear it (I was fortunate to only buy a small spray pen for $7. to decide if I liked it) but you are right, it’s not anything special or unique. It is pretty much like everything else they’ve done lately. I will say this: the Gingham candle IS nice and I’m glad I bought one because it is strong and leaves my whole first floor smelling quite nice. So yeah, I’m on the same train as you are: it’s fine but nothing earth-shattering…

    • Isabella Muse

      Exactly my thoughts. It’s pretty enough but nothing special nor unique. Pretty much the standard BBW fragrance they are known for. shrug! Wish they’d actually venture our their safe zone sometimes!

  • Cindy

    Glad you mentioned that they had a fragrance called Gingham years ago because I remember it and for a minute thought “maybe this is new and I’m losing my mind?”ย But NO it did exist! I remember it was a thing when I was in college or after I think. I don’t remember what it smelled like but I think I liked it. The last time I was in a B&BW store was sometime last year in Roosevelt Field. They have a huge store there now but the problem was that the store is so heavily perfumed I couldn’t smell ANYTHING. Everything smelled the same so even if I wanted to buy something I couldn’t. And yes, the staff jumps all over you! They are probably concerned about theft but I just can’t shop that way. Sephora in Roosevelt Field is the same way.

    • Isabella Muse

      It did indeed! I can’t recall ever smelling it so not sure if these compare. If they are the same, I’m sure a lot of fans are happy to see it return! That’s how Lush is. Sometimes all the scents just mingle together and it’s difficult to get any sense of what you’re smelling lol! “Do I like this? Does it even smell good!?” haha! Yeah! They are aggressive AF in all the stores!

      • Carol G

        The original Gingham was a lot heavier than this. It was out in the 90s and I always equate the 80s & 90s with heavy scents. Everything is so light now. But this is nothing close to the original at all…

        • Carol G

          And, P.S. – this one doesn’t last very long – at least on me…

        • Isabella Muse

          I wish I could have smelled the original! As for lasting power..does anything last at BBW? I swear their stuff is watered down so much!

  • bebe

    Great minds think alike, Muse!!! It’s a very nice scent, but nothing about it stands out as particularly unique or special. In fact, when I smelled it for the first time, I thought it was a repackage of Beautiful Day, however, the packaging is quite lovely, so I’ll probably buy one full set to save as a collector’s item. My spidey sense tells me this one won’t be around very long before it goes the way of Be Joyful, Love and Sunshine, and Pink Cashmere.

    • Isabella Muse

      oh! you’re right! It does smell like beautiful day a bit! ITA! Even though I don’t feel it is special a lot of BBW fans are all over it and by the time Summer rolls around I bet it is gone!

      • bebe

        Agree totally!!! Gingham is the shiny new toy right now, but let’s see how well it fares over the next six months, and especially after they release their fall and holiday collections. For me, that is where B&BW really shines, fragrance wise. ๐Ÿ™‚

        • Isabella Muse

          ITA! Fall is particularly my fav season with BBW! Gingham won’t be around long! Likely Spring and it’ll disappear after but I’ve been wrong before ๐Ÿ˜€

  • Megan

    I was obsessed with the original 90’s scent and was also underwhelmed by the new version. I think it’s lacking a richness that the original scent had. I happened to layer One in a Million body spray over the top of the Gingham perfume I had on and that was very close to the original! At least from my memory. Give it a try, you might like it ๐Ÿ™‚ I’ve been wearing it daily.

    • Isabella Muse

      I never spelled the original quite curious about it. Thanks! I’ll try that ;-D