February 19, 2021

Paula’s Choice Will Be Sold at Sephora

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I broke the news a little bit ago that Paula’s Choice is being sold at Ulta but it’s actually at Sephora! I’m all over the place today! Sorry about that! Sephora.com actually already shows 27 products as coming soon online!

I think it’s great to see Paula’s Choice expanding where you can purchase their products. One thing to note though is this isn’t their complete line of products. I hope they’ll be more items available as Paula’s line is quite extensive. Another thing that hasn’t been is if stores will carry the line as well or will it be exclusively available online. Personally, I hope it’ll be in stores as this makes things a lot more convenient for those who don’t like shopping online!

Are you excited that Paula’s Choice will be now sold at Sephora?

Thanks Andrea from L33tBeauty for sharing the news!

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About the Muse

Isabella MuseIsabella is just an average everyday geeky girl who doesn’t blend her eyeshadow correctly, wears too much blush, and hopes she never finds her holy grail products because she likes the thrill of the chase so much. Her mission is to bring you super honest reviews on makeup, skincare, fragrance and all things beauty. She’s in no way an expert on the topic and she sure as hell isn’t a super model. But she’s passionate about makeup and is seeking like-minded individuals that like pina coladas, getting caught in the rain, and ones that enjoy spending hundreds of dollars at Sephora without feeling buyer’s remorse. If you’re that person feel free to reach out and leave a comment or follow me on Facebook, Instagram, Twitter, and Bloglovin‘.

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  • L

    Paula’s Choice runs some great coupon deals online a few times a year. I am not sure if I would be swayed to order through Sephora or Ulta instead as I am not actively collecting points there… but I guess if I factor in this spending I might… ooh maybe they got me.

  • kjh

    Wish you had been correct about Ulta. I doubt they’ll carry the few products I use, now that Cosrx and Purito dominate my routines. Maybe this will work out like Colourpop, from S>U.

  • Jami

    I love Paula’s Choice but I doubt I will buy it at Sephora since PC sends me discount codes frequently. Just used one for 30%.

  • Christina

    Anyone know what is up w/ Beautypedia? There hasn’t been a new review on there for probably close to two months now!

    On a note related to the products…I really like the Perfectly Balanced Foaming Cleanser and Enriched Calming Toner!

  • Stephanie

    Hi Muse! I’m hoping Paula’s Choice will come to Ulta someday. I’ve been meaning to try the vitamin c booster that people always rave about, but it’s quite expensive for me. I would love to use my points on it if it ever comes to Ulta.

  • Laura

    I’m so glad this brand is coming to sephora. I’ve been a big fan for a couple of years. I do look forward to see how well it sells. Sephora wasn’t the place I usually go for skincare. However, they have really been stepping it up in the skincare department: Summer Friday’s, the ordinary,Farmacy etc.