April 26, 2021

Japanese Sunscreens for 2021 Are Trickling In

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The latest sunscreens from Japan are starting to become more readily available online. As you likely known Japanese brands revamp their sunscreen lines quite often and release a ton of new ones in the Spring. One of the most popular ones here in the US is Biore UV Aqua Rich. It’s a fond favorite and rather funny the way alcohol in the formula is always overlooked thanks to the quick absorbing formula and lightweight wear. It’s that one time in our lives where we simply don’t care it contains alcohol! You totally get me am I right?

Biore is one of the popular formulations that got a revamp this year. The new Biore UV Aqua Rich Light Up Essence is an SPF 50+PA++++ formula that retails for around 8 yen (roughly $7). I’m actually a don’t fix it if it isn’t broken type of girl. I like the old version from 2013 which has been reformulated since. I’m not convinced this new version is for me as although it provides protection it’s also that gives skin a “soft focus radiance”. You know me, I do so hate glow-y or radiant looking skincare products. If you wanna glow use a highlighter but please keep the mica, shimmer, and glitter our of my SPF and moisturizer. I’m not seeing anything about mica in the ingredients so that may be just some marketing jargon they are tossing around!

As always it does contain alcohol but the formula is the same lightweight, quickly absorbing gel we know and love from what reviewers are saying. I’m going to be testing it shortly so expect a review of it and several other reformulations Skin Aqua, Anessa, Allie, and other Japanese brands.

If you’re interested in Biore UV Aqua Rich Light Up Essence it’s currently available at yesstyle.com for $14.

Where to buy



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About the Muse

Isabella MuseIsabella is just an average everyday geeky girl who doesn’t blend her eyeshadow correctly, wears too much blush, and hopes she never finds her holy grail products because she likes the thrill of the chase so much. Her mission is to bring you super honest reviews on makeup, skincare, fragrance and all things beauty. She’s in no way an expert on the topic and she sure as hell isn’t a super model. But she’s passionate about makeup and is seeking like-minded individuals that like pina coladas, getting caught in the rain, and ones that enjoy spending hundreds of dollars at Sephora without feeling buyer’s remorse. If you’re that person feel free to reach out and leave a comment or follow me on Facebook, Instagram, Twitter, and Bloglovin‘.

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  • Christina

    I was wondering if they were going to reformulate again this year. I just bought a tube, but I guess I’ll try this one too because I can never have too much. Plus, I like a glow from my sunblock despite not liking a glowing face. LOL! Oxymorone I do have the latest Allie and Anessa, which I don’t feel aren’t too different from the older formulas.

    • Isabella Muse

      yeah! I’m sort of sad about it to be honest but what can you do? It’s pretty much the Japanese way when it comes to sunscreens. I’m testing them now and as an avid Allie user I’m not seeing a major difference!