Ulta Updates Website and Says Nothing to See Here Guys!
Ulta updated their website recently and just said, “Listen guys, nothing to see here! We just decided to plop a drop down menu right here and call it a day! The pandemic has us like, we need a refresh, but let’s not put TOO much work into because we’re tired! It’s been a year! Give us a break ok?”
It feels like I’ve been waiting for an Ulta website update and redesign for ages! Christine (Temptalia) once told me she hated the layout of the Ulta website. I don’t actually hate it. In some cases, I even sort of like it more than Sephora’s website. It’s pretty basic and simple yet it gets the job done.
Earlier this week or maybe it was late last week I noticed they updated the site.
A little.
Barely an update.
The category menu was completely visible on the left hand side of the screen prior to their little Spring clean up and now it’s available in a what web designers call a hamburger menu (those three little lines that allow you click to drop down a menu).
I really want to sit down and talk to them about this. What was the game plan for this? Why not update the whole site? Did we run out of petty cash funds for website design? Did someone wake up and say, let’s just put a little menu RIGHT here and it’ll make everything a little more amazing!
It’s one of the oddest and smallest redesigns in the history of the Internet. What in the world…! Using that drop down hasn’t increased the page size by any means. We still have the same size page retail space! It’s not bigger or wider. Nothing has changed….aside from the drop down menu.
Did you know on Tiktok everyone is convinced we live in a parallel universe because we never see our neighbors take in the groceries (truth!) and it’s never been JCPenny and it’s always been JCPenney…..well, what if the Ulta hamburger menu is further proof we are living in some Lost parallel universe. Nothing is real….!
I’m kidding. Please don’t feed the conspiracy theorists! I promise we aren’t living in a parallel universe! It’s just the mandela effect. I think……!
None the less, Ulta has some website changes and I need to know what you think of them or if you even noticed them.
Let me know in the comments!
