I was testing out Lancome Shine Lover Lipstick this week and I was thinking how Japanese and Korean makeup and beauty is influencing the US Market lately! I’m seeing so many products popping up lately inspired by makeup products inspired by Korean beauty products in particular.
Recently, Lisa Elridge became the new Lancome Makeup Creative Director and you can see many of the releases from the brand such as Shine Lover Lipstick and the new Miracle Cushion Liquid Cushion Compact are very much inspired by products popular in the Asia market. Apparently Lisa has been very much inspired by Korean beauty lately!
Don’t get me wrong the US has long since been inspired by the Asian market but lately I’m seeing it even more in the beauty market.