Olay Fresh Effects Bead Me Up! Exfoliating Cleanser is a new gentle exfoliating cleaner introduced for Spring 2013. I think the Fresh Effects Collection is Olay’s attempt to garner the attention of a younger generation of beauty users. The packaging and the products just seem to have a “fun” take on skincare compared to Olay’s more mature range of anti-aging products.
I’m all about fun and fresh so I did pick this up to try out.
Let’s take a look!