It looks like you’ll see a new wave of hydrating foundation powders in the makeup come Spring (or now if you check around), so far I’ve seen two. Both Revlon and Almay have two new hydrating powder foundations available which mimic MAC Dr. Facilier Magically Cool Liquid Powder.
It’s been a while since this type of powder has made the drugstore rounds. I can only remember one instance of it actually and perhaps you remember it too, it was from Physicians Formula and must be at least 10 to 15 years back when they had a pink powder that had a hydrating, cool, water-like effect. A few high end types such as Awake have had such powders as well.
You can commonly find these from Asian brands however they haven’t quite taken off in the US and if the formulas are anything to go by now, may never take off. But we’ll see….
Almay Wake Up Hydrating Makeup is my focus today and later in the week I’ll introduce you to Revlon’s new Photo Ready Hydrating Makeup.

Let’s have a look and feel free to share your thoughts and experiences with hydrating makeups you’ve come across.
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