Are you a Betty or a Veronica? You’ll find out Spring 2013 when the MAC Archie’s Girl Collection launches!
MAC Cosmetics and Archie Comics are collaborating on a full color cosmetics collection celebrating the iconic looks of Betty and Veronica for Spring 2013.
MAC wants to know who you should win Archie’s heart. Tell them by texting “Betty” or “Veronica” to 898622 to support your favorite girl. Fans of the winner will be the first to hear when the collection is available online Spring 2013. Msg&Data rates may apply.
MAC Cosmetics kicks-off the start of San Diego Comic Con with a special event at our Gaslamp store with celebrated American comic book artist and illustrator, Dan Parent of the famed Archie Comics series, which introduced the world to beloved fictional teenagers Archie, Jughead, Betty and Veronica!
Dan will demonstrate illustrations and provide custom sketches for fans who drop into the M·A·C Cosmetics location just steps away from the San Diego Convention Center.
A street team of Archie’s will be walking around the streets of San Diego, encouraging fans to meet Dan at MAC Gaslamp. I’ll be at Comic Con this week so hopefully I catch a peek at what Dan will be doing!
Start tweeting @MACcosmetics with hashtag #MACArchiesGirls to join in the fun and excitement of this collection!