July 30, 2008

The Muse Takes on Etude House’s Newsletter!

I’ve probably been on this topic for far too long so you’ll have to excuse me for squealing some more! I recently was featured on Etude House’s blog which was utterly thrilling for me! Soon after that a wonderful reader told me that I was featured in Etude House’s little in-store pamphlet which totally made me flip out!

Yesterday I got home and had a letter from Korea waiting for me. I was puzzling over this as I was expecting some packages from Korea but not a letter. I quickly ripped it open in curiosity and I realized that my very, very, very kind reader had sent me the Etude House in-store pamphlet which features your little Muse on the front page!

Can I tell you how exciting this is for me? I simply adore Korean culture and it’s just an honor to be included in the freaking Etude House newsletter! Sheesh, talk about super flattering!

I realize some blogs have made it into popular fashion magazines and others have even made it into the New York Times. Those are seriously great accomplishments but for me this feels ten times better than appearing in a US magazine or newspaper. Reaching out to international readers is something I truly love about my blog. I simply adore my Asian readers and truly to be recognized for my hard work in carving out a niche not many beauty blogs cover really makes me feel like Musings is just a little bit unique and different in comparison to other beauty blogs you read. You can read about the latest MAC collection across the blogsphere and get some seriously great reviews on awesome products. But it always pleases me that you can stop here at Musings, during your daily clicks, and read about the latest and greatest not only in the US but also Japan, Singapore, Korea, England, etc….I think that’s what makes Musings extra special and I take alot of pride in that!

Anyway, all gushing aside here’s some pics of the newsletter and the Muse smiling from the front page!


A big thank you to that special reader who sent this my way! Thank you SO much!

And of course a really big thank you to the Etude House team who put this together! If you’re reading this the Muse sends her love and hugs!

Show Etude House some love by clicking through their awesome website! Clickie!

Here’s the inside of the newsletter! Notice they are advertising the Shebert Cool Party Summer Collection! I’ll be reviewing it very soon so do stay tuned!


About the Muse

Isabella MuseIsabella is just an average everyday geeky girl who doesn’t blend her eyeshadow correctly, wears too much blush, and hopes she never finds her holy grail products because she likes the thrill of the chase so much. Her mission is to bring you super honest reviews on makeup, skincare, fragrance and all things beauty. She’s in no way an expert on the topic and she sure as hell isn’t a super model. But she’s passionate about makeup and is seeking like-minded individuals that like pina coladas, getting caught in the rain, and ones that enjoy spending hundreds of dollars at Sephora without feeling buyer’s remorse. If you’re that person feel free to reach out and leave a comment or follow me on Facebook, Instagram, Twitter, and Bloglovin‘.

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  • petitez

    Hey babe, thats so cool! To be featured on their newsletter!! 🙂

    You’re getting all your goodies via CP right?

  • Haru

    Hey Izzy,

    that is too cool for words! You need to get that framed asap!

  • oldergirlbeauty

    Oh Muse, what a fabulous honor! I adore reading about all of the Asian brands, so for one of them to recognize you is just great! You deserve this. 🙂

  • KC

    Muse, Congrats on making it on Etude’s newsletter! I’m so happy for you.

  • jkim

    congrats! how exciting! i’m sure it’d be even better, though, if etude showed their thanks with some goodies. 😉 i recently tried a sample of their aqua sherbet gel cream – i look forward to hearing what you think of the line.

  • Taryn

    So these things are given out wherever Etude House is sold? Muse, you’re famous! Congrats! Your blog is really making headlines these days!

  • Beauty Addict

    Hey Izzy, wow u seem to be on the radar these days with Koreans esp Etude House 🙂 The marketing people at Etude House must be really loving u eh 😉 Maybe the maketing and PR people of Etude House will be contacting u next, sending new products to u :p

    Anyway, Technoflash is in this week in SG 🙂 I grabbed Sea and Sky, Odd Couple. Can’t wait to experiment new looks with these! 🙂
    Sonic Chic and New View aren’t in yet. Heard that it’ll probably be in next week. I can’t wait to grab Dainty and Nuance! They look very wearable 🙂

    gracie 🙂

  • Decorative Diva

    Thank you for the snow fairy!
    I just received it today!
    I’ll be trying it out in the morning and let you know what I think. I took a wiff and I loved what I could smell 🙂

    Thank you!!!

  • *Jen*

    awww izzy i don’t have time to stop by for long but i just wanted to say that’s awesome! seriously-you must be so proud!

    my cousin picked up some stuff from etude house for me recently—i wonder if she saw that =P

  • MandyPandy

    Screw the newsletter! They need to start paying you, preferably in free makeup and hot Korean boys.

  • Dao

    Ooh, ze Muse iz an international celebrity! See, I’m not the only one who’s dazzled by you! Even Etude recognized your talent. And I’m not even saying this to flatter you. Your blog is truly fun and educational to read. And you’re just really honest about the products.

    Congrats, Muse! You totally rock!

  • Askmewhats

    Hi Muse!! Congratulations!!! Such a cute photo of you on a newsletter!!! Such a perfect way to acknowledge the help you’ve been giving to all the readers of your blog!

  • helly

    awwwww congrats museeeeeeeeee!!! isnt it great to know that you've made a difference in this world; and influenced so many people? cos i know you've changed the way i see makeup; you are like……oh shifu (have you seen kungfu panda? lol)!!! hahahha bt yea. thank youu dear muse!!!

    <33333 lots of love!!
    and keep inspiring!!

  • Asta

    I'm so excited for you! Congrats!

    One of the reasons I love your blog is because you do include the Asian brands. I've been a manga fan for years and have taken a few years of Japanese, so I enjoy seeing and learning about more of the culture. So keep on doing what you do. <3

    And yes, I also love that you play WOW (ally/horde? what server you on, eh?) and like geeky things…we can like Star Trek AND have fabulous makeup, thank you!

  • PaoPao

    Hey!! You’ve become a celebrity in Korea??!! 😀

    They should send free stuff to you 😉

    Lots of hugs!

  • wen

    wow that’s way cool!
    congrats muse =)

    and i really appreciate all the reviews u share w all of us.
    it has helped me find a lot of products that i really like as well =)

    and it’s always fun to drop by at ur blog. it’s updated regularly w eeggggciting entries!

  • the Muse

    hey serene!

    😉 thanks lovie!!!!!!! I’m very excited 😉

    I am indeed. it’s cheaper cp! The online shops are obscenely priced 🙁

    More so than Japanese cosmetics SHEESH!

  • the Muse

    hi iris!!!!!!!!!!!


    LOL! definately! I’m hanging it on my office wall! I know it’s a cheesy newsletter but I just feel like I’ve taken on the world! It’s so exciting!!!!!!! I mean little old me appearing in korea that’s freaking awesome!



    I love ya honey! I miss you terribly. I really need to email soon 🙁 I’m sorry! Been swamped as hell! I have a little package to send off to you as I know you were lemming the Victoria’s Secret tinted lip balms! I got you one and a few other bits! How are you liking the Milani shadow? Curious 😉

  • the Muse

    hello there oldergirlbeauty (where’s all this oldergirl nick come from? I seen your pic and you look 20 something).

    Thank you so much lovie *blush* It’s truly exciting for me! I’m a big lover of Korean culture and this just chuffs me silly 🙂

  • the Muse

    hiya jkim!

    I owe you an email I think…forgive me please? 😉 Thanks! I owe it to you for telling me I was on the EH blog 🙂

    LOL yes please ET send over the goodies please 🙂

    The review for the new skincare is up and coming tomorrow 😉 wahoooooo!

  • the Muse

    hey taryn!!!

    Etude House is actually a store 🙂 Kinda like Lush or a MAC Store so yup everywhere a store is 🙂

    God I’m so excited Taryn! It feels great to have this copy 😉

  • the Muse

    hi gracie!!!!!!!

    LOL! w00t! I’m breaking into another Asian market aside from my beloved ‘pore gracie 😉 hehehe!

    hehe..I sure wish they would 😉

    yay nice haul of mac lovie! You should do a guest fotd!

    We are getting lustretwins this week and starshine..starshimmer..lord can’t recall name at the moment!
    Dainty and Nuance are yummie you’ll love ’em!

    Happy Hauling my friend!

  • the Muse

    hi again dd!

    you’re most welcome my dear 😉 yay! Really?!??! It’s uber sweet and sometimes that puts folks off 🙂

    I simply ADORE it! If it separated just shake it up! As Lush sg’s are legendary for separating when traveling via mail!

  • the Muse

    hi jen.

    I feel really happy about it. Thanks!

    I’m curious if she did too you’ll have to ask her and see 🙂

  • the Muse

    hey mandy pandy 😉

    LOL! forget the makeup! Bring on the hot korean boys! w00t!

    Want one?
    I know you like those 18 year olds!


  • the Muse

    ‘ello dao!!!!!!

    w00t! Thank you thank you! i’d like to thank my awesome readers, the academy, my parents…lol!

    Oh sucks Dao you’re great for my ego!

    I heart you! you’re going to make me cry silly girl 🙂

    *MWAH*! Thanks honey!

    Loves you back!

  • the Muse

    heyyyyyyy helly!

    Thanks babe!

    Feels amazing to touch base out of the US and make it into the newsletter 🙂

    LOL!!! ya I have lol!!!! 😉 Thanks honey! Truly. I’m inspired by your comment to keep babbling about cosmetics 😉 if it makes you happy I know I’m doing a good job!


  • Decorative Diva

    I used it this morning!

    To me it smells like marshmellow peeps and cotton candy and vanilla all rolled into one. Way sweeter than what I usually like, but it’s kinda addicting! I really like the scent. Plus, after a wiff of me out of the shower, my sweety told me I smelled like food. *wicked grin*

    Thank you so much!

  • the Muse

    hi asta!

    😉 Thanks!!!!!!

    I’m so happy you enjoy the asian brand content!

    I love manga myself 🙂

    LOL!!!! Oh brilliant simply brilliant! It always worries me that my geeky bits turn people off! Especially when mid cosmetic I turn to Doctor Who or Masterpiece Theater lol!

    It’s awesome you enjoy reading that 🙂

    horde but I’m a switch. Thrall is my normal spot but I’m also on Stormscale. how about you?

    hells makeup and star trek are the awesome 😉


    Cheers love and thanks for the super comment 🙂 Please come back soon as we can discuss geek and cosmetic 😉

  • the Muse

    hiya pao pao!!!!

    I am indeed..next they’ll want me for my own kdrama 🙂

    Huge hugs 😉

    It’s so damn cheap it’s almost free lol!

    the prices are too good to be true!

  • the Muse

    hi wen!

    Thanks honey!!!!! 😉

    Aw I’m glad you love the reviews and read ’em!

    Aww it means the world to me you enjoy reading my babblings wen 🙂

    I appreciate it greatly MWAH!!!!!!!!!!

    Keeping reading and I’ll keeping writing 🙂

  • Sophia

    hey! thanks for stopping by my blog the other day. and congratulations on the feature!!! you totally deserved it – i mean you really are THE muse! keep up the good work k 😀

    Sophia xoxo

  • the Muse

    hello sophia!

    you’re most welcome 🙂


    LOL thanks honey!!!!! 😉 MWAH!

  • the Muse

    hey dd!

    Mmmm yes! And a little touch of sweetness 😉

    hehe 😉 So good you wanna eat it up yummie!!

    Can’t wait till christmas for more by chance?


  • Decorative Diva

    You know I’m gonna have to buy a bottle now! Being told I smell like Marshmellow peeps was just too amusing 🙂 It is very sweet, but it’s a good sweet. It’s not cloying or headache inducing sweet.

  • the Muse

    w00t! I wish I’d filled the bottle more now for you. SF isn’t for everyone so I wasn’t sure if you’d love it. Darn! Kick self!

    hehehe! marshmellow peeps is a novelty!

  • Decorative Diva

    Oh no!
    Gave me the perfect amount to tell whether I’d like it or not. Thank you so much for that!

    It’s a really interesting scent, because I swear, I’d never think of making something that smells like marshmellow peeps, and all the goodness that smell evokes in me (and in my hubby), for the shower, but it’s great. I can totally see why it’s one of your favs!

  • the Muse

    no problemo dd 🙂

    Glad you enjoyed it!

    now you should shower together and experience the joys of snow fairy lol!


    I simply adore it. So girlish!