May 5, 2010

Too Faced Lip Insurance Lip Primer Review

Hey chicklets!

Sorry, been a really busy day on both Musings and at my office. Sorry about the hiccups today on the site. If you’re experiencing any problems loading the site or with any other features I’d appreciate it if you let me know!

In other news I’m a little behind on a few giveaways, comments, and of course, as always, e-mail.


On to the good stuff….

Anyone try out the new Too Faced Lip Insurance Lip Primer?


Too Faced is all about the lips this Summer and has introduced several new liners, a lip primer, and there awesome new Glamour Gloss.

Honestly, I’m not much of a lip primer person so when I seen Too Faced Lip Insurance Lip Primer I was 1. instantly curious, 2. thinking to myself how I didn’t need another step in my already long list of makeup to do items, and 3. laughing inside about how lip primers NEVER work. After all this thinking and speculating I still went ahead and purchased the primer, chalking it up to the fact I needed to tell all of you about it. This is always a good excuse to justify needless beauty spend-age.

What is it?

A lip primer that locks down lip color and prevents fading, bleeding, and creasing.

The Good….

Well color me surprised. I like it. All my prejudices about how lip primers simply don’t work were instantly erased after a single use. The product promises to lock down lip color and prevent fading, bleeding, and creasing. It excels at a few things one of which is allowing lipstick and particularly lipgloss to stick around your lips for a quite a long while.   Even if you lick your lips a fair bit like me you’ll be delighted to notice your gloss will stick around regardless.

The formula is much like an eyeshadow primer. Simply a thin consistency white formula that applies transparently. The product fills your lips so all those tiny little lines (not due to age just the lines on your lips that are a normal part of your skin) and imperfections that your lips sport are instantly filled and smoothed over. The primer basically preps your lip area by creating a smooth, even finish on your lips. The texture feels a little like powder mixed with cream however it applies and blends easily onto lips. I strongly suggest applying your gloss or lipstick within a few seconds of application as I noticed if I let it dry down too much it causes major dryness. After that you’re good to go!

I tried it out with Tokidoki Prisma Lip Gloss which slid off my lips within minutes of application but with a little Too Faced Lip Insurance Lip Primer underneath I was good to go for three hours, for this gloss, three hours is ALOT. Even after licking my lips a fair bit my gloss still stayed pretty fresh. Other glosses such as a MAC Lipglass can be prolonged even longer and manage to stay fresh at least an extra two hours on top of the already long wear of the gloss formula. Pretty sweet!

The Bad…..

I thought the primer worked better with glosses than lipsticks. It seemed to cause a little bit of an issue with lipstick for me as the glide of my lipstick wasn’t as easy as it normally is. I also was disappointed it didn’t prevent feathering which is a bit of an issue for me as darker shades of lipstick and gloss tend to migrate on my lip line and this sadly didn’t prevent that so I guess I’ll have to try the new nude lip liner from Too Faced to see if that helps.

Who Might Like It?

  • Anyone that wants to bulletproof their lipgloss and lipstick for the long day ahead!
  • Anyone that licks their lips alot (you can still embrace the habit but won’t have to worry about your lip product wearin’ away because of it).

Who Might Not Like It?

  • Anyone not interested in adding ANOTHER step onto their already long makeup regime.
  • Anyone who’s looking for a primer to keep their lipstick or gloss from migrating on their upper lip line.

Final Thoughts…..

Overall, I liked it alot and think it’s a worth haul and addition to your daily makeup routine. I particularly loved how well it worked in conjunction with my glosses as it made the long lasting ones last even longer and allowed the really short wearing ones to stick around for hours. If you need something to keep your gloss or lipstick long wearing for hours on end, Too Faced Lip Insurance Lip Primer is your girl.

Loves it!

Muse Approved for purchase.

Use TFSU or LuckyMags20 (believe that’s the code, don’t quote me) to get 20% Off your total order from

How do you keep your lip products locked into place all day?

Interested in Too Faced Lip Primer?

Share it!

About the Muse

Isabella MuseIsabella is just an average everyday geeky girl who doesn’t blend her eyeshadow correctly, wears too much blush, and hopes she never finds her holy grail products because she likes the thrill of the chase so much. Her mission is to bring you super honest reviews on makeup, skincare, fragrance and all things beauty. She’s in no way an expert on the topic and she sure as hell isn’t a super model. But she’s passionate about makeup and is seeking like-minded individuals that like pina coladas, getting caught in the rain, and ones that enjoy spending hundreds of dollars at Sephora without feeling buyer’s remorse. If you’re that person feel free to reach out and leave a comment or follow me on Facebook, Instagram, Twitter, and Bloglovin‘.

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  • Stephanie

    That’s too bad that it doesn’t help against feathering because I have a problem with that too. It is so irritating! I may try this though if only to give my glosses staying power.

    • the Muse

      stephanie naaa still probs here with feathering sadly. gives glosses super strength 😀

    • sfcitychick

      They have a lip primer especially for feathering, a pencil i believe! You may already know about it, but wanted to let you know just in case!

  • Phyrra

    I’ve been curious about it! I have the UDPP lip primer and like it. I may give this a try for glosses as well.

    • the Muse

      dd its rather great look forward to hearing your thoughts on it 😀


    🙁 it still feathers Gosh thats so sad

    I mean idk if my lips are like really rough or something but like ill put omse olive oil on my lips for 10 mins then use a sugar scrub with a toothbrush and like I will do that and my lips feel smooth and have no dead skin cells on but put on saint germain or my dior pink preview and WHAM I have so much feathering and the colour just goes away within an hour….. :'( (sorry for the rant, its just such a pain)

    • the Muse

      linda I have pretty soft lips thanks to scrub as well but darker shades are lethal for me. they migrate all over my lip and face LOL!

  • Su

    if only it prevents feathering I would run to grab this
    I am not very concern with staying power of lip stick or gloss but feathering causes me headache T.T

    • the Muse

      hey su try the nude lippie they have, that will help with the feathering perhaps 😀

  • Kelsey

    I just saw this the other day at Sephora and wondered.. not enough to buy, so I’m glad you posted this!

  • Lillian

    Oooh wow this sounds great! I have the urban decay lip primer which is great but to me doesn’t really make glosses last too much longer.
    I’ve found those clear wax pencils you can get in various places work really well at stopping my lips from feathering.

  • SilhouetteScreams

    Boo I think I’ll just stick to reapplying my lipglosses frequently, and search for a primer that actually works for lipsticks 🙂

  • Wendy

    Hey Muse! I tried this too – and found the same thing you did – I don’t wear gloss, so I can’t comment, but it made my lipsticks drag across my lips and made them hard to apply – however, it did make the color POP big time. I also felt that it made my lipsticks feel like concrete on my lips. I tried it with Estee Lauder Pure Color and Maybelline Color Sensation and MAC Creamsheen.

    Didn’t like it. Returned it.

    The only lip primer I’ve ever actually like was the Mary Kay Ageless or is it Timeless? I dunno! LOL

  • karen

    hi, does the primer helps to light lip color as my natural lip color is very red .. thus my lighter shades gloss hardly shows ..

  • Meisje

    Urban Decay’s lip pencil in Ozone (which you line around the outside of your lips — it’s invisible) really prevents feathering.