December 12, 2012

Maybelline Volum’ Express Mascara the Rocket for Spring 2013

Maybelline Volum’ Express Mascara extends its collection for Spring 2013 with a new introduction, The Rocket. This is a good place to insert the following clip.

Take a look!

Maybelline Volum’ Express Mascara the Rocket ($7.77) is a volumizing formula with a new supersonic brush that has a rigid core and micro-bristles to load lashes up with volume sans clumps

The Rocket’s fast-glide gellant formula contains micronized pigments and thickening agents for smooth, even volume across the entire lash with 8 x’s the volume. The easy wash off formula is available in three shades:

  • Very Black
  • Brownish Black
  • Blackest

And two waterproof shades:

  • Very Black
  • Brownish Black

This will be appearing in drugstores on Boxing Day (December 26th).

I generally like Volum’ Express Mascara but a few formulas have disappointed. Count me curious about the Rocket.


Do share!

About the Muse

Isabella MuseIsabella is just an average everyday geeky girl who doesn’t blend her eyeshadow correctly, wears too much blush, and hopes she never finds her holy grail products because she likes the thrill of the chase so much. Her mission is to bring you super honest reviews on makeup, skincare, fragrance and all things beauty. She’s in no way an expert on the topic and she sure as hell isn’t a super model. But she’s passionate about makeup and is seeking like-minded individuals that like pina coladas, getting caught in the rain, and ones that enjoy spending hundreds of dollars at Sephora without feeling buyer’s remorse. If you’re that person feel free to reach out and leave a comment or follow me on Facebook, Instagram, Twitter, and Bloglovin‘.

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  • Mettannah

    I love the Maybelline One by One Volum’ Express!!
    I live in Canada (the last place to get things, IF we get them) and I saw this in London Drugs last week!

    • Mélissa Smith

      HAHA OMG right! I’m in Canada also and I feel the same!

  • Mimi

    I like the original Volum’ Express – but yes, some new formulations/brushes have disappointed. Hopefully this one will make up for a few of the flops/non-hits

  • BLee

    LOL love those guys and hope the new brush can rocket the lashes. It its huge! 😀

  • Kiss & Make-up

    I haven’t tried it yet, but I’m a big fan of Maybellin’s Volum’ Express mascara’s, so there’s a big chance I’ll pick it up once I spot it in the store 🙂 I’m currently using the 100% Black version and the Feathered version, and I love both.

  • K.B.

    I don’t believe the 8x the volume claim, but I’ll probably still pick one up. I still haven’t gotten around to trying the one in the teal tube that everyone raves about on YouTube, so maybe I’ll pick ’em both up together.


    ahah I love The Big Bang Theory….. ahha I love howards mom, I mean her nagging voice is hilarious!!

    • the Muse

      I love when Bernadette does the mom’s voice lol! cracks me up! she’s so little and bellows like a champ!

  • Emily W

    I wasn’t super sold on the One By One volume express, but that’s probably because it felt SO stiff compared to Mega Plush. I LOVE that mascara! The only thing comparable to Buxom Lash, which I find myself returning to every year.

  • Mitheena

    I love the one by one mascara and also liked illegal length. Will definitely be picking this up!

  • Lisa

    Hate one by one, hate mega plush, kinda hate the falsies, haven’t tried colossal or colossal cat eyes… idk lol but i love brushes like this so please dont let me down maybelline

  • Ashley

    This mascara is my new favourite! It’s out in Canada now. Gives so much volume! Needed an oil based cleanser to get it off though.

  • Cindy

    Ummmm I don’t know if I’m allowed to say that I’ve actually been wearing this for like two months now because I was testing it… I really like it! I usually don’t like Maybelline mascara but this worked really well for me. :]

    • the Muse

      hey cindy! sure share the deets ;-D I tried it the past two days but it isn’t for me sadly :-/

  • K.A

    am I looking at cover girl lash blast in a Maybelline tube LOL !! My favourite maybelline mascara is One by One Waterproof it curles my lashes to the max in general Maybelline waterproof formula is the best !!

  • April

    The packaging sure is pretty. I think the tube looks a lot like CG’s Blast series, which have really clunky brushes that give me a lot of trouble. But I’ll give the Rocket a chance!

  • Wendy

    This is the worst mascara ever! It barely transfers fro mthe brush to the lashes…..I’ll stick with my Colossal Volum’ Express

  • Mélissa Smith

    The EASY wash off formula? Kill me please I cried with it and it stayed on…. and it wasn’t even waterproof.