February 23, 2016

L.A. Girl Beauty Brick Eyeshadow Collection Review & Swatches

I purchased this item and I receive a small commission if you shop using the links in this post.

L.A. Girl Beauty Brick Eyeshadow Palette

I picked up the Nudes L.A. Girl Beauty Brick Eyeshadow Collection recently at Harmons. This is a $7 buck eyeshadow palette that includes 12 shades of nude eyeshadow (or colored since the palette is offered in neons, smoky, and purple shade selection).

Like everyone else, I thought this was an appealing palette because it reminded me so much of the Urban Decay Naked Eyeshadow Palette. After reading so many raving reviews on this palette, many of which recommended it as a cheaper, Naked dupe, I decided I really needed to check it out for myself.

L.A. Girl Beauty Brick Eyeshadow Collection

It’s not a Naked dupe.

I’m possibly one of the very few people that thinks this palette sucks. I’m sorry in advance for that but this is horrible.

The presentation is quite lovely for a six dollar palette. The palette comes in a thin cardboard casing with a clear window and a magnetic closure. It’s simple yet pretty and not at all cheap looking. Inside is a gorgeous selection of nude, natural shades that have a good deal of rose gold shades so it might remind you more of Urban Decay Naked 3. At first sight I fell instantly in love with the shade selection and thought it was a gorgeous assortment of colors. Also included with the palette is a double-ended applicator with an eyeshadow sponge on one end and smaller brush on the other.

L.A. Girl Beauty Brick Eyeshadow Collection11

L.A. Girl Beauty Brick Eyeshadow Collection12

As I said the assortment of shades is quite gorgeous. It does have that Urban Decay look but the formula is nothing like Urban Decay.

The eyeshadows are an assortment of matte and shimmer finishes neither of which was terribly impressive. The shimmers are chunky, flakier, and have considerably fall out. These apply quite patchy on my lids. They aren’t dry but they are difficult to get smooth and blended out easily. The mattes aren’t dense but they are drier which also results in patchier application. The shades all just look rather old and worn on my eyelids. Although intense and pigmented when swatched I find the colors are faded and not as vibrant on my lids. Fall out is an issue with the shimmer shades as they tend to leave little chunky flakes on my upper cheeks during application. The palette does have an odd chemical smell.

L.A. Girl Beauty Brick Eyeshadow

L.A. Girl Beauty Brick Eyeshadow Collection16

L.A. Girl Beauty Brick Eyeshadow Collection swatches

L.A. Girl Beauty Brick Eyeshadow Palette swatches

L.A. Girl Beauty Brick Eyeshadow swatches

I don’t think the L.A. Girl Beauty Brick Eyeshadow Collection really offers much in the way of a good formula. If you’re really strapped for cash and you want a budget pick this isn’t one I’d recommend. You’re better off spending that money on the new Covergirl TruNaked Eyeshadow Palettes which don’t have as many colors but do have a considerably better formula. I just can’t get on board with all the ravings this palette receives, it’s a bust for me.


Own it?

Do share your thoughts on it!

Available now a drugstore.com.

I purchased this item and I receive a small commission if you shop using the links in this post.

About the Muse

Isabella MuseIsabella is just an average everyday geeky girl who doesn’t blend her eyeshadow correctly, wears too much blush, and hopes she never finds her holy grail products because she likes the thrill of the chase so much. Her mission is to bring you super honest reviews on makeup, skincare, fragrance and all things beauty. She’s in no way an expert on the topic and she sure as hell isn’t a super model. But she’s passionate about makeup and is seeking like-minded individuals that like pina coladas, getting caught in the rain, and ones that enjoy spending hundreds of dollars at Sephora without feeling buyer’s remorse. If you’re that person feel free to reach out and leave a comment or follow me on Facebook, Instagram, Twitter, and Bloglovin‘.

Leave a Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.


  • Phoenixx

    That’s wacky, I’m the exact opposite! The LA Girl palette is my go-to if I’m in a hurry. I find the colors easily blendable and smooth like buttah. I like that I can skip shadow primer and the colors still pop. (ESP rhe purple palette!!) The cover girl palettes do not cooperate with my face. They are gluey and don’t give me much color payoff 🙁 Have you tried the neons palette? I haven’t been that bold yet.

    • Isabella Muse

      I didn’t try the purples (or the neon), that might be good, but the nudes 🙁 ugh no go! ha…We are opposites! I liked the Covergirl ones! go figure 🙂

  • Phoenixx

    I’m going to pick up the bold palette this weekend. If I can pull off a bold look (or if it’s an epic fail) I’ll share!

  • Christina D.

    OMG you are my Sista from another Mista! I HATED THIS THING. I bought it — and because I have OCD when it comes to eye shadow palettes — the other three palettes in the series. I gave all four away to a young person who is just starting out in make up. It is so far from being an Urban Decay dupe the two brand names should not be mentioned in the same sentence. And that chemical smell? I notice that often in palette made in China. As you say, “no likey”.

    • Isabella Muse

      ugh isn’t it the worst? My mind is blown that it gets so many raving reviews not to mention to constant “It’s a naked dupe” NOOOOOOOOOOOO!

  • Christina D.

    As I mentioned, I had foolishly purchased all four palettes and they all suck a**, the Ultra (purple) one being the worst offender. Rest assured, Neon and Smoky are also not worth the $6 or whatever I paid for them either. You have been warned.

  • Joyce

    I had the same experience with NYC’s Lovatics palette. Horrible!!!! Same problem: initial pigment when swatched, horrendously faded on lids. Massive fallout and loose, crumbly texture.

    So strange how people can have such different experiences!

  • Ruth

    I was talking with a friend about prestige make up vs budget friendly. I think we like the prestige better because we’ve had experience with good quality cosmetics and its performance. those who may love the budget friendly versions may not have had as much experience with prestige brands and don’t realize that you don’t have to work so hard at getting a great look with nicer make up. My friend and I would rather have one good pallet rather than several budget picks because we’ll take quality over quantity every time.

  • Cianelle Maala

    Try out Makeup Revolution Iconic 1,2,3. I have the 3 and it’s my first eyeshadow palette (I’m 19 and I’m not big on eyeshadows lol) so I guess I’m biased to say that they’re really good. They’re said to be a dupe for the Naked 3, which I can say is reasonable. But I wanna hear your thoughts about it. There’s this taupey shade in the palette that I ADOREEE SO MUCH, I think it’s like Mugshot in Naked 3 though I’m not so sure. Anyway, check it out! It’s available on Ulta for $7