Which Makeup Brand Have You Broken Up With and Why?

The makeup industry is every evolving with new trends, product launches, and many creative and unique ways to capture your a makeup junkie’s attention and eye. There’s a certain pokemon mentality about makeup that has all of clambering to collect every single new release that pops up. Social media creates such a mad frenzy and hype around product launches that you can’t help but be drawn into it.

I’ve come to realize that I really don’t need every single eyeshadow palette that launches. Sure, I still purchase every single new release that launches because I review it on Musings of a Muse but if it was up to me and I wasn’t worried about the blog, I’d probably think twice about a purchase. There are a good deal of quality and formula issues lately and many other aspects that just make you want to break up with your favorite brands. Some of which don’t even have to do with formula but more about morals and how a brand interacts with fans or on social media.

Has any of this influenced your feelings about a certain brand you loved?

Which makeup brands have you broke up with and why?

I’ve broken up with a lot of brands lately! Most of which because of their aggressive social media presence and and constant rotation of badly formulated releases that are over hyped crazily. Tarte, Too Faced, you guys are guilty as charged.

I’ve also semi-broken up with Philosophy. I have so many products I love from Philosophy but ironically I broke up with them a little because they haven’t launched anything new to pique my interest in a long time. They have successfully captured my heart with many of their launches like Philosophy Back to Nurture Deeply Replenishing Beauty Sleep Mask and Miracle Worker Dark Spot Corrector and both are discontinued. Why!?

But I think color cosmetics brands are probably the worst offenders lately. Their releases are too repetitive and there isn’t enough innovation or uniqueness to grab me.

How about you?

Which brands have you broken up with?

Why?

What might tempt you back into buying from them again?

Do share!