Early last month when I was at Victoria’s Secret I heard a sales rep ask someone if they’d like to fill out for a credit card. The customer was quick to decline but the sales rep wasn’t giving up so easily and enticed the customer by saying, “You can use the Victoria’s Secret Credit Card at Bath & Body Works too!”
This comes as no great surprise considering a few year’s ago I walked into Bath & Body Works and they had a few Pink items on their shelves. I was surprised to say the least as I didn’t realize the two brands were owned by the same parent company which is L Brands. And even if I did know at the time it was still rather unusual and slightly weird to be presented with Victoria’s Secret beauty products at Bath & Body Works.
The thing is both share fairly common products. Fragrance mists, body lotions, perfumes, etc…each of the two stores carries all of these things but they still have managed to have their own distinctive lines. Victoria’s Secret in particular excels at creating perfume where as Bath & Body Works only releases a single perfume a year if we’re lucky.
None the less, each brand is very different in my opinion but I did find the cross credit card use very interesting.
I wonder what this might mean going forward. Isn’t it only credit care use or will we see it extended to how the stores work together in the future? I mean at some point are we going to stroll into the mall and see White Barn slash Bath & Body Works slash Victoria’s Secret stores?
Or maybe Victoria’s Secret will start carrying candles?
I’m here for the candles!
Seriously, aren’t you? Imagine a Very Sexy candle? I’m on board! Or a Love Spell one? Although, I am guilty of buying Love Spell scented stuff at etsy.com.
But I digress, the good news here is if you do have a Victoria’s Secret Credit Card you can now use it at Bath & Body Works!