October 16, 2018

Urban Decay Naked Cherry Eyeshadow Palette Review & Swatches

This was provided to me by a brand for review and I receive a small commission if you shop using the links in this post but all opinions are my own.
2 stars out of 5

Urban Decay Naked Cherry Eyeshadow Palette ($48) is a new cherry inspired eyeshadow palette with 12 shimmer and matte shades of eyeshadow. As you may know from a prior post I did Urban Decay may have discontinued their beloved original Naked Eyeshadow Palette but they do have upcoming colorful options up their sleeves that will be added to the Naked Collection including a Naked AF and Naked Honey Eyeshadow Palette and of course, this new Naked Cherry Eyeshadow Palette.

News leaked mighty fasted on Naked Cherry across social media and promo images from UD arrived soon after but sadly, didn’t quite live up to the “cherry” in the name since this palette turned out to be a warmer selection of cranberries versus any true red or cherry shades in my humble opinion.

Sorry, that did disappoint me as I’m obsessed with red eyeshadow anything and I thought Urban Decay being Urban Decay that would be where they went with this launch. Because Urban Decay is NOT afraid of color but sadly, this color scheme is a lot safer than I imagined. None the less, it was still and exciting and fun shade selection for Fall looks. Interestingly enough Urban Decay released a cherry scented All Nighter Setting Spray with this palette and I couldn’t help but wonder why they didn’t also, scent the palette too! But I guess that was a little too Too Faced for them.

The packaging on this palette is outstanding. It arrives in a plastic compact with a full-size mirror and a gorgeous embossed “Naked” emblem graces the front with an ombre cherry image on the face plate. It’s just really great packaging and I’m happy to see the velvet packaging long since gone from most of the newer Naked Eyeshadow Palette launches. The palette holds 12 eyeshadows that are 0.038 oz each. I think it deserves to be mentioned that when the original Naked Eyeshadow Palette launched it was a nice value. As it held 12 shades that were 0.02 oz each plus it came with a double-ended 24/7 Glide-On Eyeliner as well as a deluxe-size Primer Potion for $44. The price has increased by $4 but most importantly the quality has gone downhill considerably and that’s particularly clear when comparing the Naked Cherry Eyeshadow formula to the Naked Eyeshadow formula. The palette is made in the USA and Dominican Republic.

The palette holds seven matte shades and five shimmers. The mattes were very dry, thin, and did apply sheer so building was required. The shimmers were a little better but again not the super pigmented, velvety textured eyeshadows I know and love from Urban Decay. I dunno, for me the formula just wasn’t here at all and I felt like I was working a little too hard to blend these out and building upon them for the best color pay off. That should be something to be concerned about when using Urban Decay eyeshadow you know?

Urban Decay Naked Cherry Eyeshadow Swatches (Juicy, Turn On, Ambitious, Bing)

Urban Decay Naked Cherry Eyeshadow Palette Swatches (Hot Spot, Caution, Bang Bang, Feelz)

Urban Decay Naked Cherry Eyeshadow Palette Swatches (Devilish, Young Love, Drunk Dial, Privacy)

I think the palette does suffer some of the same fate as the Naked Heat Eyeshadow Palette in the fact a lot of the colors look very similar which results muddy blending and shades just blending into one color. I felt the need to go in with other shades in my collection for the best contrast.

I’m actually a little surprised more people didn’t review this unfavorable as the quality just wasn’t there. I do wonder if it might have been rushed to market due to the news leaking so early on Instagram and that might be why the quality suffered a little.

I am glad I own it and I can see myself using it easily enough for Fall looks. But I can’t help but expressing some disappointment that the shadow formula simply wasn’t that great overall.

Oh well!

I’d say wait for a sale as it is bound to pop up there soon!

Did you buy the Urban Decay Naked Eyeshadow Palette?

How did you feel about it?

Do share!

Where to buy

Sephora Ulta Nordstrom

Urban Decay Naked Cherry Eyeshadow Palette contains 12 new eyeshadows in cranberry hues that are 0.038 oz each. Unlike the name might imply there’s nothing red or cherry-toned about the palette. The shades lean towards being more warmer cranberries with a few cooler pinks and reddish browns. The matte shades in the palette ran thinner and drier which make application a little difficult as I kept having to build the color up as the drier texture led to a sheerer color pay off. The shimmers were a little better but not the velvety, pigmented shades we know and love from Urban Decay. Overall, I felt the shadow quality wasn’t all that great and led to application and blending difficulties. Shades seemed to run together which resulted in a muddy appearance with little contrast. All in all, Naked Cherry seemed like it was a very rushed release.


  • Nice round up of sultry cranberry shades.
  • Can create some really nice Fall looks with the addition of other shades from your stash.


  • Eyeshadow formula isn’t fantastic and ran drier which led to sheerness and blendability issues.


I can see the Naked Cherry Eyeshadow Palette being a smashing hit with people that really like warm cranberry shades for Fall looks! Although, the formula left a little bit of a bad taste in my mouth!

This was provided to me by a brand for review and I receive a small commission if you shop using the links in this post but all opinions are my own.

About the Muse

Isabella MuseIsabella is just an average everyday geeky girl who doesn’t blend her eyeshadow correctly, wears too much blush, and hopes she never finds her holy grail products because she likes the thrill of the chase so much. Her mission is to bring you super honest reviews on makeup, skincare, fragrance and all things beauty. She’s in no way an expert on the topic and she sure as hell isn’t a super model. But she’s passionate about makeup and is seeking like-minded individuals that like pina coladas, getting caught in the rain, and ones that enjoy spending hundreds of dollars at Sephora without feeling buyer’s remorse. If you’re that person feel free to reach out and leave a comment or follow me on Facebook, Instagram, Twitter, and Bloglovin‘.

Leave a Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.


  • Saoirse

    I don’t care what Naked AF will look like, I won’t buy it because of the obnoxious name. I’m sick of companies using “shock” names for makeup. As for Naked Cherry, don’t need it, don’t want it, don’t like it.

    • Ashley

      I actually enjoy names like that, I think it’s playful but I agree that names like that will lose there appeal if they are used too much. like anything in the cosmetics industry. I normally don’t get the naked palettes because of the boring colours and in this case I’m not a big pink person and I just bought a purple palette so I’m good.

      • Lea

        Hi Isabella! I usually like to look at your reviews because you and I have very similar skin tone. I was pleasantly surprised that you also are not a huge fan of this pallette. It’s just not what I hoped for and I can’t seem to get it to look right with my skin tone. I have been googling a lot online lately trying to find looks other people have done that may look good on me. I read above that you have found success in using some shades front other parts of your collection. Can I ask what colors you are throwing in that you have really liked? I’m sure I will have something similar in my collection 🙂

        • Isabella Muse

          Me either Lea don’t feel bad! Plus the formula is iffy! Stila’s In a Firenze Magnificent Metals Glitter & Glow Liquid Eyeshadow actually goes great with this. It adds a bit of sparkle that I think Naked Cherry lacks! You can also use all the shades in the Naked Heat Palette paired up with the ones in Naked Cherry! The two palettes actually compliment each other nicely!

  • Courtney

    Hmmmmm. UD is lacking in quality lately. I had the same issue with the backtalk palette. I thought it would be my favorite release ever but it was plagued by the same issues. I wonder if this is the new UD.

    • Isabella Muse

      I don’t understand this palette at all! It feels so wrong to me. Terribly dry compared to what I know from UD 🙁 but this is pretty consistent with UD lately, my experience with their newer stuff is less than great!

    • kjh

      yeah, this is kind of a backtalk 2. That had horrendous packaging, with the pullout mirror, but at least the blushes were nice, and UD-ish. The blush palette for this also seems to suck. BFN. Big Fat No.

  • Janessa

    I’m super underwhelmed with this palette just from what I’ve seen of the promo’s and reviews… I think this will be another pass for me… I don’t regret not getting the UD Backtalk palette either. Hoping their next Naked releases are better.

    • Dana

      I feel you! Naked Smoky was my favorite out of all of them and I am so bummed that I did not even buy it as I own 0 Naked palettes from UD due to them having too many colors I dislike (yellows, browns, pinks and bronze colors). I was elated when I heard about Naked Cherry and was getting all psyched and ready to buy it…until I saw how pink it was…
      I love simple daytime looks to a hardcore smokey eye, this palette was more like Barbie kinda grew up and is trying to be more mature -_-

  • Jujubes

    Thank you for your honest review! I see certain vloggers being paid to say nice things, but all my trusted sources gave this a no. Personally, I find that you can get the true cherry look from ABH’s MR palette, which I already have and I have no need for this palette at all, especially when the formula seems to be less than desirable.

    This Cherry series seems to be a huge letdown. I was hoping it would be Backtalk done right but I’ll be happy using my Modern Renaissance palette instead. You can even get any of the Colourpop palettes (or pick your own shades) with much better quality and so much cheaper too. I am so disappointed with UD…

  • Charlotte

    Well, this saved me $50, so thanks. According to Temptalia, Colour Pop’s She is a decent dupe, and was on my pick-up list anyway, so I think I’ll just buy that (and a decent primer) instead.

  • Maria

    Glad I passed on this. I felt it was similar to Back talk. I also h ave similar shades in my other palettes.

  • Christina

    I’ve only read and watched a handful of reviews on this palette, and I’d say their experience was consistent with yours. It’s too bad because we know Urban Decay can produce some really great eyeshadows. For a brief second, and I do mean brief, I considered buying this when promo pictures first came out, but I am glad I waited!

  • Carol G

    I swatched this entire palette on one arm and on the other I swatched the Heat palette. This is basically a pink version of Heat. I like this and will use it but it isn’t anything terribly earth-shattering. I was hoping for a little more from UD.

  • Bethanne

    I’m not totally surprised about your review, Isabella. I noticed this palette seems to be “in stock” everywhere, including my local Ulta. Previously, this would be sold out for weeks on end, and hard to find. Honestly, UD is just a disappointment to me lately. I can’t even remember the last time I purchased anything from their line. What happened to the UD from previous years? It’s sad to see them falter, but I will save my money and spend it on other lines!

    • Isabella Muse

      too true too true! After they were sold it seems like quality went way down!

  • Caroline

    Thanks for such an honest review. Here in the UK it costs a whopping £42, and there’s no way I’ll fork out that sort of money for something as shoddy as Naked Cherry. However, I do like the shades, though, so perhaps I’ll wait until it appears on either fb or depop for half price or less.

    • Isabella Muse

      damn that’s high! jeez! Wait! If anything swatch it in store and see how you feel! It’s not worth £42 imho!

    • Tatyana

      Lately you have been able to pick up UD palettes in Debenhams at HALF PRICE!

      This may be a normal thing in the US, but you were lucky to find any makeup at 20% off for ages, and typically it would be a once a year sale sort of thing.

      If you wait until the summer, this palette will also be slashed in price.

  • Rebecca

    Thanks for the review! I’m going to just stick with my Etude House Cherry Blossom palette. I’m curious about the Naked Honey. I wonder what the color story will be.

  • Randi MacDonald

    I’m so sick of the trend of using AF . I know what it stands for, but it makes no sense.

  • Sleepybird

    Got enough red/pink/orange shadows. This is a pass. I am flabbergasted that they refuse to out a purple palette, considering how many people on social media are begging for one! That being said Naked Honey sounds like it could be GORGEOUS! Remeber the now discontinued shade by that name? It was one of their deluxe shadows and they also have a 24/7 liner in the same color. It was divine!

    • Isabella Muse

      I DO INDEED! ;-D I still have both (can’t use it but still in my vault).

  • Cil

    My first… and last… UD palette was Naked Heat. I never was interested in any Naked bc the color scheme wouldn’t either show up or be pretty in my around NC44 olive skin. Let me tell you MY NH is dry and you have to build the color because the pigmentation is horrible. My BH Cosmetics 28 mattes is best.

    NH has nowhere near the pigmentation of my all time favorite ABH Modern Renaissance, which I have to use the brush lightly or else I’ll get too much eyeshadow. I felt robbed bc this palette costs the double of the USA price in Brazil. No more UD for me.

  • Dana

    Hi! I never owned any UD Naked palettes aside from the small vintage palettes and the first Book of Shadows (Yes, I still have them :P!) I feel the same about Naked Cherry and how it does not seem to live up to cherry at all. The colors are too pink and I feel like this is the older sister of Naked 3. The colors seem lovely for Fall but I think Naked Heat still takes the cake in terms of boldness and creativity in comparison to Naked Cherry.

  • Karen

    I had really wanted this pallet but since reading many reviews on how it falls short in the formula department, I’m probably going to wait for a big sale or for one of the other upcoming pallets.
    I will also be on the lookout for some good dupes for the naked cherry ^_^

    • Isabella Muse

      I really wasn’t all that into sadly 🙁 too dry! I hope you find a great dupe!

  • Bela T

    Wow! I actually LIKE this UD, I took a chance on it especially after UD sold to Loreal (blech), Yes after about 5 hours all the colors “turn” into one another but it’s actually pretty nice in comparison to other muddy messes which made me return them., Then again I don’t use color on top of color etc, I use the standard 3 color scheme, but with this palette and that last shade?? I go SMOKEY with it and it makes my brown eyes POP, there is someone at work who “copies” my look she has blue eyes and it looks like total sh*t on her! She looks like a model with a serious heroin problem, there is a color that made me go “seriously??” but I can make it work in the long run, I if I wet the brush (Ambitious is the color it’s a but chunky), I got bored with the brown fall smokey eye look, so this Fall I changed it up a bit…the mattes in my palette are not dry, which surprised me, they blend a lot better than the Kat Von D quads, (but I still use those regardless)
    so OK, that’s it for me..
    ttyl!!!! 🙂
    Bela T