My ranting post was heard and Sephora Cash Rewards are now active at sephora.com.
Sephora has revised a lot of their Beauty Insider Benefits for 2020 as you may know and one of the main revisions is the option to redeem points for cash rewards. However, news of this broke months ago but you weren’t able to actually redeem your points for rewards until just now! As of now, at check out, you’ll be asked if you’d like to redeem 500 points for $10 off your purchase. This offer can be used in conjunction with other promo codes, gift cards, or Reward Bazaar gift cards. However, you’re only able to get $10 off at each check out. Unlike Ulta you won’t be able to cash in a bunch of points at one time. You can only redeem $10 per order which I personally think blows. Ulta allows you to redeem all your points in one go should you like. Sephora fails miserably at this option.
Another important factor is 500 Sephora Reward Points is worth $10 where as 500 Ulta Reward Points is worth nearly $20 ($17.50 to be exact). I’m not sure how Sephora will handle returns when you’ve used a $10 reward as they have been fiercely bad handling the Reward Gift Cards. Remember that time I tried returning a Huda Beauty Eyeshadow Palette after using a Reward Bazaar Gift Card and I only got a buck back and some change?
Remember, if you buy some with Ulta points and you return the item the points are returned to your account. I have a feeling Sephora won’t do that. They haven’t disclosed the return policy on points but I guess we’ll have to wait and see how it goes down.
I think cash rewards are a step in the right direction for Sephora but they still have a long way to go before their Reward Benefits are as good as the Ulta one. For the past few years, Ulta has been competing heavily with Sephora and winning. I still love Sephora but even I can admit some of their efforts aren’t quite hitting the mark.
What do you think of the new Sephora Cash Reward Benefits?