Flower Endless Wear Eye Color Ultimate Eye Color ($7.98) are a new permanent silky, shimmery eyeshadow that launched for Spring 2016 in five shade selections. I thought upon seeing these they were a retake of the Flower Color Play Creme Eyeshadow that originally launched with the Flower Makeup Collection but they are actually a brand new formulation all their own.
Let’s take a look!
Flower Endless Wear Eye Color Ultimate Eye Color are one of those fabulous eyeshadows that apply perfectly every time without a ton of know how or tools. These are the eyeshadows you reach for when you have 5 minutes to apply your makeup but you still want to look all kinds of awesome.
Flower Endless Wear Eye Color Ultimate Eye Color come housed in a clear glass jar with a black cap and a big rose gold Flower emblem decorating the front. Flower’s packaging has always drawn the eye with it’s chic, modern packaging but the new Ultimate Collection packaging is even nicer as instead of white accents they went with black which gives the packaging a little more of an elegant look and feel. These are 0.14 oz in size and will likely remind you of products like L’Oreal Infallible Eyeshadow, Lancome Color Design Infinite 24H Eyeshadow, and Ulta Brilliant Color Eyeshadow.
Personally, I think they perform a lot better than any of the ones I listed below because the texture is a little denser, they are a chunky shimmery mess, and also they do not have a frosty or metallic finish.
These are dense yes but they have a slightly cushy feel and texture when you pressed into them and are quite silky and build easily from either a sheer layer to a bolder, intense look. I actually used my finger to apply them as I just find it easier but sponge tipped eyeshadow applications work nicely as well! I’d avoid eyeshadow brushes though as I find it difficult to pick up color with a brush. They apply and blend very smoothly with even, smooth color on lids that have a nice bit of shimmer which isn’t chunky. I experience no issues with fall out and color wore without primer for a solid 12 hours without a crease. Color faded a little bit at around hour eight and wasn’t as intense as the initial application but as promised they wore very well without creasing on my eyes for a good 12 hour period.
All in all, these are my “Quick! I don’t have time to apply makeup!” eyeshadow as they are so easy to apply yet produce really gorgeous eye looks in a few seconds. I was happy with both shades I purchased and I will be buying the others since they perform so well and look so great on my eyes.
One thing to note is they are are prices on Walmart.com for $6.78 but in stores they are $7.98 each.
Flower Endless Wear Eye Color Ultimate Eye Color get a Muse Approval.
These are available now exclusively at Walmart and Walmart.com.