June 29, 2020

Don’t Be Shy Do More Huda Beauty Eyeshadow Palette Dupes

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There’s allegedly a lawsuit against Huda Beauty related to her Neon Obsessions Eyeshadow Palettes. Did I see that one coming? Yes! It’s always been a great concern of me that these were advertised as being an eyeshadow palette versus a pressed pigment palette. When it comes to pressed pigments and avoiding the FDA there are plenty of loop holes and brands have exploited them quite well in the last two year.

Interestingly enough this Summer there are plenty of dupes popping up!

Don’t let lawsuits scare you guys! Don’t be shy do more Huda Beauty Eyeshadow Palette dupes!

Makeup Revolution Viva Neon Palette ($9) are a new selection of 9-pan eyeshadow palettes that are very, very similar to the Neon Obsession Eyesahdow Palette launch! I mean, just look at them! The color range, the packaging, it all screams Huda (palettes pictured above) but hey, Makeup Revolution has never been shy about doing copying and creating dupes of a variety of popular brands right? Sadly, these do have certain dyes that are not FDA approved such as Red 40. Makeup Revolution is a British brand where Red 40 isn’t on the most wanted list for being unsafe for eyes but I still do wonder if they have printed any warning on the back of the palette about safety precautions when using on eyes!

Lottie London, another British brand, has two new Laila Loves Neon Palettes which have nine shades each. Again, I’m seeing Yellow 5 in the ingredients list here which is not FDA approved either.

But take a closer look….! Neither palette sayings “eyeshadow palette”! They are merely labeled as “palette”! Also, take note that the advertising says nothing about using them on your eyes merely that they contain a mix of colorful neon shades in matte, shimmer, and sparkle finishes.

Are you over the misleading palette trend?

Or are you fine using shades that aren’t eye safe?

I don’t really have sensitive eyes and never had an issue using different dyes on my eyes aside from the occasionally stained lid! However, I still feel very passionately about the way certain items are marketed and I’d like more transparency with these products.

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About the Muse

Isabella MuseIsabella is just an average everyday geeky girl who doesn’t blend her eyeshadow correctly, wears too much blush, and hopes she never finds her holy grail products because she likes the thrill of the chase so much. Her mission is to bring you super honest reviews on makeup, skincare, fragrance and all things beauty. She’s in no way an expert on the topic and she sure as hell isn’t a super model. But she’s passionate about makeup and is seeking like-minded individuals that like pina coladas, getting caught in the rain, and ones that enjoy spending hundreds of dollars at Sephora without feeling buyer’s remorse. If you’re that person feel free to reach out and leave a comment or follow me on Facebook, Instagram, Twitter, and Bloglovin‘.

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  • Brigitte

    Wow! I had no idea about this. I wish they did label appropriately although I never had an issue using those products on my eyes but would still like to know before purchasing. What I don’t understand is if you don’t use the palette for your eyes what are you using it for then? Maybe I am just not that creative 🙂

  • CatG

    Would love to buy dupes if I knew the quality was there. I also have used the UD pigments no my eyes with no problems, but haven’t tried the obsessions ones.

  • kjh

    All these brands ought to have a package insert…..that very few actually read….with the shade, US status, EU status, any known allergens, staining, etc. There has to be transparency! It miffs me that Huda et al are exploiting the loopholes. Even if a co does disclose, it’s totally fine print. Yes, everyone is responsible to know their own reactivity/issues, but the research is lengthy and tough. not all people have access or sufficient knowledge to do that. Non- or low- disclosure is something we should also work against, in terms of consumer rights and FDA regs. Admittedly, this is not a front burner issue at present, but it is an issue.

  • Lisa A Diedrich

    I’m glad that the new D Wired palette actually moves the eye safe colors and the “face only” colors into well-marked sections of the palette, because I do play it safe when it comes to my eyeballs.

    • Isabella Muse

      that’s awesome! I didn’t crack mine open yet but nice to hear this!