April 20, 2016

Urban Decay Alice Through the Looking Glass Eyeshadow Palette Review & Swatches

This was provided to me by a brand for review and I receive a small commission if you shop using the links in this post but all opinions are my own.

Urban Decay Alice Through the Looking Glass Eyeshadow Palette19

The Urban Decay Alice Through the Looking Glass Eyeshadow Palette ($60) launches on May 1st to coincide with Disney’s sequel to Alice in Wonderland, Alice Through the Looking Glass that will be in theaters May 27th. Urban Decay has teamed up with Disney on three separate occasions to create palettes inspired by Alice in Wonderland and Oz the Great and Powerful. So, Urban Decay is absolutely no stranger to creating whimsical packaging and bright, vibrant colors to do Wonderland justice.

It’s a funny thing about the Urban Decay Alice Through the Looking Glass Eyeshadow, as this takes us back to some of Urban Decay’s first larger Book of Shadows Palettes. Many of the new Vice Palettes and even the Glinda and Theodora Palettes all have newer more modern packaging that’s either plastic or metal. With this palette, we take a step back into Urban Decay’s past as it is cardboard and is fairly larger and bulky. You’re either going to adore this little nod to the past, or you’re going to hate it as a minimalist.

As an avid collector of makeup and an Urban Decay fan, I love it. It’s just what UD is known for! It also happens to make me smile. As someone who is running out of ways to store my massive makeup stash, well, that’s when I think to myself, “God, this is huge! Where am I going to put this?! And ugh, I can’t travel with it!” So, the packaging is a double edged sword.

This is the same standard size as all Book of Shadow Palettes and includes a mirror with a pop-up butterfly adornment located at the top of the palette with a pull out drawer below it that holds 20 Urban Decay Eyeshadows that are 0.04 oz in size. The original Alice in Wonderland Book of Shadows was $52, and it included 16 Eyeshadows which were 0.3 oz in size and it also included a mini Primer Potion Primer. This palette is made within the US. The palette also includes a double-ended eyeshadow brush.

I think the design on the original palette was a little cuter as it did have a pop up of Alice wandering through the Mushroom Garden. This palette does not have Alice nor any other characters but merely sports a pop-up butterfly located on the top portion of the palette which is hidden behind two doors that are imprinted with “I’m not strange, weird, off, nor crazy, my reality is just different from yours” The mirror has an etching that reads, “Were all mad here!” The palette has a few different psychedelic prints going on. The front features a kaleidoscope design where as the inside flap where the mirror is located has melting time pieces. The pull out draw has a quote as well that says, “I know who I was when I got up this morning, but I must have changed several since then.” If there wasn’t a face plate saying, “Alice Through the Looking Glass” located on the front you might not even realize it was inspired by the film if you didn’t read the book and recognize the quotes.

Urban Decay Alice Through the Looking Glass Eyeshadow Palette20

Urban Decay Alice Through the Looking Glass Eyeshadow Palette21

Urban Decay Alice Through the Looking Glass Eyeshadow Palette22

Urban Decay Alice Through the Looking Glass Eyeshadow Palette23

Urban Decay Alice Through the Looking Glass Eyeshadow Palette2

Urban Decay Alice Through the Looking Glass Eyeshadow Palette1

Urban Decay Alice Through the Looking Glass Eyeshadow Palette3

Urban Decay Alice Through the Looking Glass Eyeshadow Palette5

Urban Decay Alice Through the Looking Glass Eyeshadow Palette6

Urban Decay Alice Through the Looking Glass Eyeshadow Palette7

The palettes are arranged in columns, bottom to top, to represent each character.

Alice’s Eyeshadows:

  • Looking Glass (pale pink demi-matte)
  • Reflection (soft peach matte)
  • Dormouse (warm brown matte with floating gold micro-sparkle)
  • Metamorphosis (vibrant periwinkle blue with micro-sparkle)
Urban Decay Alice Through the Looking Glass Eyeshadow Palette Swatches (Looking Glass, Reflection, Dormouse, Metamorphosis)

Urban Decay Alice Through the Looking Glass Eyeshadow Palette Swatches (Looking Glass, Reflection, Dormouse, Metamorphosis)

Mad Hatter’s Eyeshadows:

  • Hatter (vibrant green with tonal micro-sparkle)
  • Gone Mad (aubergine with pink iridescent pearl)
  • Paradox (vibrant orange with gold pearl)
  • Cake (saturated blue-pink with silver micro shimmer)
Urban Decay Alice Through the Looking Glass Eyeshadow Palette Swatches (Hatter, Gone Mad, Paradox, Cake)

Urban Decay Alice Through the Looking Glass Eyeshadow Palette Swatches (Hatter, Gone Mad, Paradox, Cake)

The White Queen’s Eyeshadows:

  • Lily (opal pink pearl)
  • Duchess (peach with pink shift and micro-sparkle)
  • Kingdom (copper-bronze pearl)
  • Chessboard (medium brown matte)
Urban Decay Alice Through the Looking Glass Eyeshadow Palette Swatches (Lily, Duchess, Kingdom, Chessboard)

Urban Decay Alice Through the Looking Glass Eyeshadow Palette Swatches (Lily, Duchess, Kingdom, Chessboard)

The Red Queen’s Eyeshadows:

  • Head’s Will Roll (vibrant turquoise with gold micro-sparkle)
  • Bandersnatch (deep teal matte)
  • Salzen Grum (metallic crimson)
  • Royal Flush (pale beige shimmer)

Urban Decay Alice Through the Looking Glass swatches

Time’s Eyeshadows:

  • Time (black-navy satin with soft iridescent micro-sparkle)
  • Dream On (metallic purple-silver)
  • Chronosphere (metallic deep bronze)
  • Mirror (gray-taupe satin)
Urban Decay Alice Through the Looking Glass Eyeshadow Palette Swatches (Time, Dream On, Chronosphere, Mirror)

Urban Decay Alice Through the Looking Glass Eyeshadow Palette Swatches (Time, Dream On, Chronosphere, Mirror)

It’s funny how fitting the quote is on this palette as it is kinda how I felt after swatching and trying out the eyeshadows, “I know who I was when I got up this morning, but I must have changed several since then.” Ahh yeah so, I thought I knew Urban Decay Eyeshadow but now I don’t so much. It’s interesting that on my press release as well as in many details and descriptions I’ve seen for this palette not once have I seen the eyeshadows refereed to as having Urban Decay’s “Pigment Infusion System.” These eyeshadows are not really like the permanent collection’s formula nor are they like ones I’ve seen in past palettes. This comes as no surprised since the last few palettes from Urban Decay I felt the formula differed slightly from what I normally know from Urban Decay. However, this is, even MORE, different regarding consistency and texture.

Many of these shades do not have hardcore glitter or shimmer which is a common trait with UD eyeshadow’s formula. This should be cause for excitement for many who prefer more mattes as this palette contains contain a good deal of them along with satins. Sure, some shades contain shimmer but not dramatic disco ball shimmer or glitter.

The formula is disappointing on some levels. Urban Decay is well known for a super pigmented eyeshadow formula with a creamy, velvety consistency that applies very well with or without primer. This palette is filled with a good deal of shades that require primer or some sort of cream base to get the smoothest finish, best wear, and color intensity. I struggled with many shades because they adhered so poorly to my drier lids. This is typically not a known issue I’ve had with single eyeshadows from Urban Decay in the past.

A few examples….

I wanted to do a Hatter, and Heads Will Roll look as this is a great turquoise that would blend well with a green to get that mermaid kind of look going. These were difficult to blend together! Hatter kept sheering away as I blended and I could get no definition or contrast when I applied Heads Will Roll. It came out such a mess that I ended up removing both shades without bothering to attempt it on my second eye.

Paradox is another shade that’s gorgeous in the pan but blends out sheerer with a frosty finish that doesn’t adhere well to eyes and ends up looking very patchy. This is the case with many, many shades. But by far the worst was Dream On which was very gritty with chunky glitter and sheer color pay off.

There are some keeper shades in here like Salzen Grum, which had a soft, velvety consistency. I used it in my look below along with Paradox!

The mattes are quite soft and silky but they do have a sheerer color pay off in many cases, or they apply a bit patchy. So that’s a mixed bag as well. It just seems like many of the shades applied muted and soft versus pigmented, vibrant, and intense.

Urban Decay Alice Through the Looking Glass Palette

Urban Decay Alice Through the Looking Glass Eyeshadow Palette

Urban Decay Alice Through the Looking Glass Eyeshadow Palette13

Urban Decay Alice Through the Looking Glass Eyeshadow Palette9

Urban Decay Alice Through the Looking Glass Eyeshadow Palette10

Urban Decay Alice Through the Looking Glass Eyeshadow Palette11

Urban Decay Alice Through the Looking Glass Eyeshadow Palette12

The Urban Decay Alice Through the Looking Glass Eyeshadow Palette is more of a collectible palette in my opinion. It’s something you’re going to want to own because you’re an avid fan of Disney or Lewis Carroll. Or perhaps you want it because you collect Urban Decay. I think the formula is lacking here in many shades. Don’t get me wrong; there are some good ones, but they bad seem to outweigh the good. It’s also a palette that doesn’t have a lot of rhythm or reason (but hey, neither does Wonderland right?) as you might struggle a little with color placement and what shades will look good together. For example, I’m doubtful I’d combine all of Mad Hatter’s shades and wear them to work! And Alice’s colors start off nice enough but don’t exactly work well in a single look!?

Urban Decay Alice Through the Looking Glass fotd

Urban Decay Alice Through the Looking Glass Eyeshadow Palette fotd

All in all, I liked the original palette but the sequel, I’m sad to say, not as much. I’m glad to have it, and if I didn’t get a press sample of it, I’d likely have purchased it myself just because I’m a magpie that likes to collect bright, shiny things, and I’m also a terribly big fan of Carroll’s works. But as a palette, I’d reach for daily? Not so much!

Urban Decay Alice Through the Looking Glass Eyeshadow Palette launches May 1st at urbandecay.com and should arrive at Sephora, Sephora.com, Ulta, and Ulta.com in and around May 12th.

What do you think of the palette so far?

This was provided to me by a brand for review and I receive a small commission if you shop using the links in this post but all opinions are my own.

About the Muse

Isabella MuseIsabella is just an average everyday geeky girl who doesn’t blend her eyeshadow correctly, wears too much blush, and hopes she never finds her holy grail products because she likes the thrill of the chase so much. Her mission is to bring you super honest reviews on makeup, skincare, fragrance and all things beauty. She’s in no way an expert on the topic and she sure as hell isn’t a super model. But she’s passionate about makeup and is seeking like-minded individuals that like pina coladas, getting caught in the rain, and ones that enjoy spending hundreds of dollars at Sephora without feeling buyer’s remorse. If you’re that person feel free to reach out and leave a comment or follow me on Facebook, Instagram, Twitter, and Bloglovin‘.

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Comments

  • Denise

    So far, I’m thinking this palette is a total pass for me. A year from now, when it’s at Nordie’s Rack for under $30? I’ll snatch it up and depot it, just like I did with the BoS 4.

  • Benni

    Yup, I am one of those minimalistsites that hate the design, but would be willing to buy this if the formula were better. So thanks, Muse, for saving me $60.

    • Isabella Muse

      The formula isn’t quite what I expected, I was a little surprised. This isn’t what I know from UD….! But yeah I can understand someone who wants to keep things simple hating on this packaging!

  • Caroline

    Does the palette launch on 5/1 or 5/2 at urbandecay.com? I saw that they said 5/2 on Facebook, but you said 5/1 in this post. Just curious! Thanks for the review; I will probably be buying this regardless of the shadows just because I’m a lifelong fan of Alice in Wonderland. πŸ™‚

    • Isabella Muse

      I’m trying to confirm dates right now πŸ™‚ will post back! My pleasure!!!!!!!!!! That’s understandable, I think it’s a fine collector’s piece!

  • Z

    The packaging is so pretty! Unfortunately I am very allergic to all Urban Decay’s eye products, I am just gonna look at it from far away lol.

  • Jules

    OH I’m sooooo disappointed!! It sounds like the shades I’m most drawn to are the worst performers :(. Such a shame, because the packaging is so, so fun & pretty!! Love the look you did!! But I can’t pull off orange/brown personally, and it sounds like the greys/blues/greens are problematic, so I think this may be a pass. And I’m too lazy for primer, especially when there are plenty of formulas out there that don’t need it. Boo hiss.

    • Isabella Muse

      I’m sorry πŸ™ you might want to swatch in store! You never know, maybe you’ll like! For me, the formula isn’t quite what I know from UD!

  • Lauren

    While the packaging is lovely, I am concerned about the ingredients in these products. Also, the palette is expensive…$60…wow! I don’t particularly care for the lipstick shades either. I think I will pass. Thanks for the review to help me save some $$$.

  • dia

    Looks like it’s time to decoupage some cartoons to the kits I already own.

  • Valerie

    Not impressed. Passing on this one. But if I got half my cosmetics and fragrances for free, I would love it. Must be nice.

  • amy

    I’m wondering if UD is switching to the silicone-heavy formula that seems to be trending now… MUFE, L’Oreal, CoverGirl, KvD and a few others seem to have gone that route, so it wouldn’t surprise me. Perhaps a “sticky”, and packing them on will help?

    • Isabella Muse

      Amy, like the gel formula you mean? That formula is ok for me but this is not that. This felt more like the formula from that Sephora Minnie Mouse Palette!

  • Lulle

    Thank you for your honest review! I wasn’t really into this palette (I don’t like how the shades are thrown in without much organization in there, and I don’t really use brights) but now it’s even more clearly a pass.
    I think we as beauty lovers must give feedback to brands when their formulas are not good and/or getting worse, first of all by not buying. There’s been so much excitement around any kind of palette release recently that brands can get away with mediocre formulas as long as they keep the hype going pre-release, and I personally think that’s wrong. The first mission of a beauty brand should still be to give their customers quality products!

    • Isabella Muse

      My pleasure Lulle! I agree! There’s a lot of weird combos going on. I appreciate they combined them into looks so each column represents one character but even in that case some of the shades don’t match up well or I lack imagination to use them as they are laid out! I don’t mind the hype and don’t begrudge them using social media to pimp their newest releases out. Mostly I hate the fact that things are getting either more expensive or staying the same price and the quality just isn’t there anymore πŸ™

  • Lorraine

    The packaging is so cool looking but the shadows are a disappointment.
    What I’m afraid of is that U.D shadows have dropped in quality overall. Someone said that the quality drop is since they were bought and I am really hoping that is not the case. They are my favorite shadows! I’ll be so sad if the quality dropping is a permanent thing.

    • Isabella Muse

      It’s like this across the board with the past few palettes especially all those Vice LTD and Vice repromote/etc/etc/etc/ Formula seems a little different from what I know from UD.

  • Katherine T.

    I was SO excited when I saw the promo video, but will be passing. The shadows are sad, looks like the same old Vice colors and definitely not UD quality, packaging is too bulky, and not paying $60 for this. Very, very disappointed.

  • Rachel R.

    I was hoping for more brights and better quality, but I can live with them if they work over primer. I really want it for the packaging. I love the lipsticks, too. This is going to cost me a fortune. I’m trying to talk hubby and the kids into getting it for me for mother’s day.

  • Laura

    Thanks for always posting HONEST reviews, Isabella. So many vloggers and bloggers are paid by cosmetics companies to give their products positive reviews, which I find so…..sketchy. It’s so refreshing that you haven’t sold out and provide your opinions, whether good or bad. You are a rare gem these days and that’s one of the reasons I love your blog and am a loyal follower!

    Cheers!

    • Isabella Muse

      Hi Laura! You’re very welcome πŸ™‚ thank you!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! One thing, if you fear Urban Decay pays anyone for reviews you have nothing to worry about in that aspect. They def don’t pay anyone for a review/post! xoxoxoxo!

  • Kelli Rae

    I watched a video earlier and came right to you to see your review as well. I’m really not impressed at all. Sad…..
    I was so excited. I really take your word and value your reviews and opinions.
    This will be a skip for me. I can understand how avid collector’s and Alice lover’s will want it. But I think I will use the $60 towards some new perfume
    Thanks Muse

    • Isabella Muse

      Aw Kelli, thank you that means so much to me! I think it is a great collector’s piece and in that aspect I see the appeal but as something you’ll use daily, not so much! :-/

  • blee

    Well, the packaging is so, soooooo pretty, but I’ll pass. Thanks for the review, Musey girl . xoxox πŸ™‚

  • Zovesta

    “This palette does not have Alice nor any other characters but merely sports a pop-up butterfly located on the top portion of the palette which is hidden behind two doors that are imprinted with β€œI’m not straight, weird, off, nor crazy, my reality is just different from yours”
    *strange, not straight. I was really confused, lmao!

    That being said, thanks for the review! What a bummer about the formula. Sort of makes me scared that they might change their permanent singles. Brr… =( Prolly not going to happen, but I fret anyway! For such an expensive palette, it really is a shame it’s such low quality. You did make a beautiful look with it, though! And I agree with a previous comment – if we all decoupaged our makeup, we wouldn’t feel the need to buy this “collector’s” stuff, lol.

    • Isabella Muse

      HAHA omg Sorry! Multitasking diva here πŸ™‚ LOL! My pleasure! Gosh I hope that because the permanent singles are the best imho! aw thanks! I’m not sure I did it so well, bit messy but I tried πŸ™‚ This collector’s/LE stuff is a killer sometimes just too tempting!

      • Zovesta

        “Wow, Alice is way more progressive than I remember!” Lol! They are, aren’t they? I always swatch them when I’m at ULTA, haven’t been able to get myself to buy any, though. Nah, it’s a great look with you! =) It is – just waiting for more info on MAC’s Star Trek collection, but I haven’t gotten the nerve to print out pictures of TOS cast and stick them onto some WnW lipsticks, lol!

  • Lucie

    So excited about this pallet, love the colours. So tempted to buy it!!

  • Moira

    Appreciate the review. I have the Alice in Wonderland Book of shadows, infact I own every single palette except the Electric palette..hated it. But, regardless what somone says I am going to have this so quick and all the lipsticks. : ) Eye shadows are made of powder and I except nothing less..it’s such a beautiful design and I know if I passed I would regret, so no regrets here. After dropping fo the Peach Palette, gotta have this without a doubt. β™₯

  • Lah

    I’ve been waiting g for this to come out because I love urban decay so when I just walked into a sephora and saw it I snatched it up but then I kept on looking at it…no offense for $60 it didn’t seem worth the money…there are some pretty colors but I honestly do not love the packaging…I’m going to wait for it to go on sale…

  • Heather

    I thought I wanted it, but had it confused with the Wonderland palette from a few years ago. That one I would certainly buy if they re-released it! But this one, despite the drop dead gorgeous packaging, just isn’t all that wow. The colors are far too tame for me and they don’t fit the Alice theme either. πŸ™

  • Polly

    I saw this today at ULTA. The box is so beautiful. I picked it up and behold, made in China. Some people don’t mind that but I try not to buy makeup made there.

    • amy

      The brush was made in China, and perhaps the packaging, but the eyeshadows were all manufactured in the US. I don’t know if that makes a difference, but UD does manufacture all of their actual cosmetics here.

      • Moira

        You are correct. Their products are made in the USA, the packging is anoother stry, but not on all of their palettes. : )

  • Amber

    The caterpillar turns into a butterfly in the book. The butterfly on the palette might be what the character looks like in the movie!

  • Allison

    I ordered this palette last week and was so excited to try it today and I had the same problems as you πŸ™ the colors would NOT stick to my lid, even with UD eye primer, and what color I could get on there wouldn’t blend AT ALL. I’m so disappointed. I’m considering trying to return it and just get my money back. I expected so much more.

    • Isabella Muse

      sorry Allison πŸ™ I had issues too! sad sigh!

  • Nadia A.

    Hi! I was really excited about this palette when I first saw photos of it. Therefore, I ordered the palette when it first released to the Ulta website. I just used the palette for the first time today. I was very disappointed with the four eyeshadows I used. They went on really patchy. I literally had to another eyeshadow from a different palette from a different makeup brand just to make my eyeshadow look come decent. (I didn’t have time to wash my eyelook and start again.) I already called my local Ulta and told them I will be returning this palette to their store. The saleslady I spoke to over the phone was not surprised that I am returning the palette. She already knew about the poor quality of the palette’s eyeshadows.

    • Isabella Muse

      Sorry Nadia πŸ™ I was disappointed as well! It’s a nice collector’s piece but the formula isn’t quite what I know and love of UD.

  • Day

    Oh no!!! I brought this palette off ulta.com as birthday gift to my self without reading any reviews whatsoever as i’ve always loved alice in wonderland (and johnny depp tbh) so now that i find out how terrible the enyesado es are it’s too late my nearest ulta is about 20 miles away

  • Silvia

    Love the packaging! Awwww so pretty! I actually love all the cartoons collector items to give to my niece and young girls in the family such as lipgloss and such (and keep some to myself who am I kidding?). I bought a few items from the Barbie collection at Walgreens since my sis-in-law designs Barbie dolls. The brush set is so pretty! This is my daughters favorite Disney movie Alice in Wonderland and I was dreaming to get it although I find it very expensive and to find out is not that worth it. Only if I’m lucky enough to find on a great sale I might. Colors look lovely though. πŸ™
    Thanks so much for the awesome review!

  • Aurora

    I got this palette for Christmas and I am ALLERGIC TO IT. I’ve never been allergic to another UD product but I had to return this one right away. So sad.