If you LOVED the E.L.F. Disney Villains Collection you’re bound to adore the new E.L.F. Disney Ariel Collection that’s available online now at drugstore.com (Thanks Sharon for e-mailing me about this!).
E.L.F. has done two Disney Villains Collection and apparently they are now taking on Disney Princesses too with a new collection inspired by the Little Mermaid herself, Ariel.
Granted Sephora has done an Ariel Collection as well but the E.L.F. Ariel Collection is considerably cheaper!